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Mix why no female presence other than mornings?

A

azenergyfan

Guest
For a Hot A/C station I find it odd that other than a co host for mornings there is no female presence on mix during the week. Do they really think the male voice can connect to women all week long?
 
I dunno. I look at MIX 96.9 as kind of a stepchild in the CC heirarchy. They seem to get o.k. ratings and they must bill decently because they've been around for a number of years now. But you don't hear about them doing a ton of things in the community and they don't have any well-known personalities. I don't think having a female jock in another daypart would affect the station one way or another in the ratings or revenue department. Why? I guess Mix ain't broken, so why fix it?
 
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