I truned on 92.5 the Bear the other morning and Moby was not on. Why did they drop him?
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Moby off of Bear
- Thread starter RhubarbFan
- Start date
Maybe there's something wrong with your "truner."
Very good.. Hilarious !!! "Truner".. Gotta see what one of those is?radioman1964 said:
Joe Pedicino is a big believer in "live and local." My guess is that when the contract came up he decided to go with a local morning show - one he could use for local promotions/sales events. Moby charged the station's clients $3-400 for an appearance. For a big city station selling a client a $50,000 schedule that works. For a smaller station, selling a $2000 package - that doesn't work.
Fora station like the Bear that is alot,that makes sense. I know Bear was on of the first stations to pick Moby up when he started his syndicated show.
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dualmedia
Guest
Let's be honest here, we are speaking of Joe Pedicino. There was no longer room in the budget for a Moby on The Bear. A successful business strategy was put in place to loose clients to the point where Moby could no longer be paid and payroll barely being met. Listening to the imaging on that station will tell you that Joe Pedicino is on the way to do what he does best, ruin a good thing. His track record speaks for itself, in the business a Long time but never successful
wn station, sell station, work at station, forced to leave station! History has a way of repeating and here we go again. Grab your popcorn, sit back and enjoy the re-run.
wn station, sell station, work at station, forced to leave station! History has a way of repeating and here we go again. Grab your popcorn, sit back and enjoy the re-run.
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Flameout
Guest
When every person you have on the air is a hourly paid employees. This is America, you get what you pay for. The girl on the morning show now, she used to do mid-days and clerical work. The girl doing mid-days now was the receptionist, then the weather girl, now on air talent. They have about 20 people working trying to fill the air slot that two guys, Scott and Charlie, handled at night and they brought all the customers in to these two guys for these guys to win them over and to keep them on the radio. Now they both have left before Moby, before that was Uncle Rich (20 years in radio on the south side) who Joe P. fired and sometimes you reap what you sew. Everyone I know left when the two night guys left and look at the ratings on here for them and you can understand where they are headed. The owners must be using it for a write off, the salespeople say they are nowhere near where they need to be.
1. I think Wanda does a good job - I liked her when she did middays. I have not heard the new morning show but it's gotta be better than Moby. A 1000 cycle tone would be better than Moby. So what if she was the receptionist? Most receptionists would be far better on the air than a lot of the "talent" you hear today.BTW....Chuck Tarkenton(previous owner) first started using Wanda on the air - long before Joe took over.
2. Ratings?? For nights at The Bear?? You gotta be kidding.....right? For those not in the business - radio listening goes off a cliff after 7PM. Most people are home and watching TV. So even if the two guys who used to do nights were the greatest thing since sliced bread it I doubt it would make much difference in terms of revenue. I personally thought the show was a bad idea for FM - nights.
3. At least Joe Pedicin tries to be a real broadcaster. He probably believes that super-serving the local community is the best way to make profits - I happen to agree.
2. Ratings?? For nights at The Bear?? You gotta be kidding.....right? For those not in the business - radio listening goes off a cliff after 7PM. Most people are home and watching TV. So even if the two guys who used to do nights were the greatest thing since sliced bread it I doubt it would make much difference in terms of revenue. I personally thought the show was a bad idea for FM - nights.
3. At least Joe Pedicin tries to be a real broadcaster. He probably believes that super-serving the local community is the best way to make profits - I happen to agree.
DToTheJ said:
Only if it were a really, really good 1000 cycle tone........
I like Imus - I vote they don't replace him with a 1000 cycle tone.......
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Flameout
Guest
I think Wanda can make a go at it but she is matched, from what I was told, with a guy who is a potty mouth, but he has time to learn due to the ratings they have. Loosing advertising from loosing all the on-air talent is what is hard to overcome. Let Super Joe do it, sometimes you reap what you sew.
Flameout said:
Last PPM(October)for The Bear shows a 0.1 share and a cume of 38,700 unique listeners weekly - mostly in Coweta, Fayette, and Spaulding. The Bear isn't a bad buy for a local business. A guy who won't buy because his/her buddies aren't on the air there anymore probably won't be in business long anyway because successful businessmen/women don't make decisions guided by emotion. You buy ads to put your goods/services in front of as many people(potential customers) as possible for the best possible cost per person. As long as people are still listening(and they are)then you can sell ads.
How many listeners does WEKS Bear have outside Arbitron's ATL listening area? A lot of rimshots have a lot of listeners outside the metro they are rimshooting. They won't get the big market buys due to the tiny share in that market, but they should be able to pick up some national spots and not just local if they have enough listeners. How is that measured? SWAG?taylorengineer said:
Oh geeze, fer cryin' out loud. Second grade English here.Flameout said:
LOOSE: " not rigidly fastened or securely attached"
http://www.merriam-webster.com/dictionary/loose
LOSE: "to cause the loss of"
http://www.merriam-webster.com/dictionary/lose
SEW: "to unite or fasten by stitches"
http://www.merriam-webster.com/dictionary/SEW
SOW: "to plant seed for growth especially by scattering"
http://www.merriam-webster.com/dictionary/sow
It's not that hard. Sigh.
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Flameout
Guest
The problem with them getting listeners south of metro Atl. is there is a little 6,000 watt station in Thomaston (WTGA Fun 101.1) that is really hurting them in a seven county area right below the Bear. The Bear is way down in that market as well. New owners or at least JP out of there and a real PD can make it a real player. To many people customers have had a run in with JP and will not use them because of that. At least that is what I was told by some of them.
Flameout said:
WTGA is probably more successful now with the tower move and the hiring of the young and famously handsome Carl Pruitt - a pretty good sales weasel. But the formats are different - I doubt the stations steal audience from each other.
You obviously don't like Joe. I can't address that since I don't know your story. And I'll agree that Joe is not "universally loved" by the people who have worked for him. But all this talk about the "implosion" of The Bear because a few people left is silly talk - remember....you're talking to people who actually work in the industry - we know the reality of radio in the year 2009.
Time will tell if Joe can make a go of it - the timing could not have been worse for Legacy to buy the station. But this is Joe's deal - he had the vision - he put it all together and got the financial backing to make it reality. That's an accomplishment - doesn't matter how you look at it. And my money is on Joe - he will survive.
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