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Moonves/CBS considering the spectrum auction

C

crackedscreen

CBS chief Les Moonves bows to no one in his love for broadcast TV. But after seeing the high prices the FCC has commanded in its current wireless spectrum auction, even he is willing to consider offering TV station airwaves for a share in the return. “We’re not saying it’s an absolute ‘no’ when you see those numbers,” he told investors today at the UBS Global Media and Communications Conference in NYC. “It looks attractive to a CW duopoly” and independent stations that CBS owns. “We can have our cake and eat it too, and make a lot of money.”
Click to expand...

https://deadline.com/2014/12/cbs-les-moonves-spectrum-all-access-stephen-colbert-1201317470/
 
I wonder if CBS and Fox are open to the idea of shutting down the CW and MyNet without replacing them with anything. Their current contracts run through 2016 if I recall, same year the auction is currently scheduled.
 
If CBS and Fox shut down CW/MNTV, many affiliates may turn into channels packed with infomercials and Byron Allen. Some affiliates rely on CW/My Network for weeknight general entertainment programming (and weekdays air trash talk/court shows, but that's another story).

-crainbebo
 
Maybe then those bottom rung nets would be due for a good mercy killing. Kind of like an old 500 watt, 4 tower AM DA with the land worth more than the station.

We'll have to wait and see if the actual spectrum values come close to the FCC's projections. I doubt they will, but those stations within 200 or 300 miles of the top ten metros might see a good exit strategy even if they only get half of the FCC projected valuations.
 
Maybe then those bottom rung nets would be due for a good mercy killing. Kind of like a 4 tower, 500 watt AM DA with the land worth more than the station.

The FCC repack auction projections are likely over-optimistic, but even factoring in a 50% reduction, stations within a 250 mile radius of a top ten metro might have a nice exit strategy.
 
crainbebo said:
If CBS and Fox shut down CW/MNTV, many affiliates may turn into channels packed with infomercials and Byron Allen. Some affiliates rely on CW/My Network for weeknight general entertainment programming (and weekdays air trash talk/court shows, but that's another story).

-crainbebo
Click to expand...

Realistically, I would expect most of them to cash out themselves.
 
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