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Moonves willing to negotiate with Dish on Auto Hop

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RBR-TVBR Buzz Stream

Deadline.com says CBS Corp. CEO Les Moonves is taking Dish Network Chairman Charlie Ergen seriously after he recently there’s a way for broadcasters to benefit from his Hopper DVR, which includes the ad-skipping “Auto Hop” feature. Deadline says he claims says the Hopper “has built-in technology that can target commercials to customers in a better [way]” and “give the broadcaster more revenue.”

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