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More 96-7 Speculation

T

TheTominator

Guest
From All About Country.com

"More Speculation at KTYS/Dallas Twister
It’s Not Oldies
With CBS Radio’s KLUV, there’s no room left for “True Oldies.”

Farid Suleman has come to the conclusion that KTYS/ The Twister is not really needed.

Reports are that Citadel’s planning to use the Flower Mound-licensed 96.7 as an try-out of an up-and-coming 24/7 format for ABC Radio Networks.

[EDIT]

Thoughts?


[EDIT-post truncated because originating material is copyrighted. Unauthorized use of copyrighted content is in violation of Radio-Info's
TOS.]
 
Farid has this radio thing figured out... No AE's... No Jocks... and now he's working on getting rid of the listeners, too...

He's sure to bonus again in 2008!
 
TheTominator said:
Farid Suleman has come to the conclusion that KTYS/ The Twister is not really needed.
Click to expand...

Oh geez... ::) How many other market #5 stations aren't needed? ???
 
As one local says – “People should quit watching who’s in the studio today in Arlington, and instead see who’s going into the ABC studios at Montfort Drive.”
Click to expand...

Does Citadel own the ABC studios?
 
SmokeRing said:
As one local says – “People should quit watching who’s in the studio today in Arlington, and instead see who’s going into the ABC studios at Montfort Drive.”
Click to expand...

Does Citadel own the ABC studios?
Click to expand...

Yes, it most certainly does. ...and I'm biased of course, but there are some very viable 24 hour formats at ABC Radio Network. Any one of them could do well on a station like that. And with the talent in town able to go a little above and beyond what most affiliates get, who knows. One thing for sure, it could be done for a lot less money than staffing an entire programming department.
 
How about Real Country?

I'd never listen to it, but I'd think the old crap would be a better compliment to KSCS than the current format of the Twista.
 
Try Ron Chapman, Ken Barnett and Larry Dixon...all syndicated nationally on an Adult AC/Oldies format. All from Monfort...a short drive from Ron's house. Time shifted for all time zones.

Stations can take a daypart or the whole shootin' match.

Of course, if you're a jock on a Citadel AC/Oldies stations right now, you'd better hope you're better than these guys.

Seem crazy? KHKS (KISS) is syndicated in the AM, voice tracked in middays and soon will have Ryan Seacrest doing afternoons.

Moral: You don't have to be local, you just have to be good....very good.
 
Correct me if I am wrong, but didn't Kraddick take a ratings hit after he went syndicated? And oh god, KISS VT'ing middays is stupid! Adding another syndicated show like Seacrest is only going to make it worse.

Also, Chapman's retired and vacationing most of the time. I doubt you will ever see him take on a regular, weekday gig, again.
 
Last I heard Kraddick was doing very well...

As for Ron, he's back in Dallas fulltime these days, the vacation is over.

Most days he is already in the Montfort facility doing the Paul Harvey thing.

I think Ron might be up for "something" but I'd be surprised if he wanted to climb another mountain at this point in his life - but darn, that'd be just like him!

I have always thought a "superstar lineup" on a 24 hour format would be interesting.

Some may recall "SuperRadio" which was ABC's first foray into attempting that with the likes of Dan Ingram in New York...It was a great idea, maybe just a little too soon for the world of radio. Today, it might be right on the money.
 
Raymond_Dheo said:
Seem crazy? KHKS (KISS) is syndicated in the AM, voice tracked in middays and soon will have Ryan Seacrest doing afternoons.
Click to expand...

Wait, KHKS is taking Seacrest for afternoons? Have they announced this? What does that mean for
the current lineup?
 
Did Kradick take a ratings hit when he went syndicated??? No, not at all...but who cares...he took a REVENUE jump and now owns his own show. He's more than quadrupled his income and he now works for himself.

Localism has long been a fantasy outside of sports and news. The most listened to morning show in Dallas....far and a way...is and has been The Today Show. People don't yearn for "local" movies or "local" TV shows. You're kidding yourself if you think "local" wins the day.

And, if your station's mantra is "less talk and more music"...then I have to ask "more than what?". More than satellite? More than my iPod? More than a CD player?

If your station thinks that "it's what's between the records" that counts, then you want that to be great. Not local, GREAT.

Farid has no problem paying older, talented people BIG money to come back to radio, e.g. Don Imus.

Would Ron, Ken and Larry do it? Heck, they'd do it for free just to show those bozos at CBS a thing or too about how great radio really works. I wanna be in the meeting when the CBS brass get the Arbitrend that shows them getting beaten like a rented mule by the "old guys" they dumped.
 
Raymond_Dheo said:
Did Kradick take a ratings hit when he went syndicated??? No, not at all...but who cares...he took a REVENUE jump and now owns his own show. He's more than quadrupled his income and he now works for himself.

Localism has long been a fantasy outside of sports and news. The most listened to morning show in Dallas....far and a way...is and has been The Today Show. People don't yearn for "local" movies or "local" TV shows. You're kidding yourself if you think "local" wins the day.

And, if your station's mantra is "less talk and more music"...then I have to ask "more than what?". More than satellite? More than my iPod? More than a CD player?

If your station thinks that "it's what's between the records" that counts, then you want that to be great. Not local, GREAT.

Farid has no problem paying older, talented people BIG money to come back to radio, e.g. Don Imus.

Would Ron, Ken and Larry do it? Heck, they'd do it for free just to show those bozos at CBS a thing or too about how great radio really works. I wanna be in the meeting when the CBS brass get the Arbitrend that shows them getting beaten like a rented mule by the "old guys" they dumped.
Click to expand...

Great, yet another con-sultant is upon us. I love it when these guys compare local between radio and TV. ::)
 
Take this test in the next week: Listen to the local "personalities" and see how many of their topics are indeed local. I think you'll find that they are talking about what we are all talking about: Big Brown, Brittany Spears, Hillary Clinton, etc.

If localism was SOOOOOOO important to radio....than Rush, Hannity, Levin, et al wouldn't, couldn't survive, let alone succeed in a market.

THE MOST LISTENED TO TALK RADIO STATION IN THE COUNTRY....WABC...is now 100% syndicated.

It ain't about local, it's about talent.

And when Farid said that jocks would have to "justify" their dayparts, he meant "prove to me you can get better ratings than Kidd, Imus, Rush, Hannity".

Listeners vote with their diaries....if you are indeed local and better (HardLine, Mark Davis, etc), great!...You've got a job.

If not...it's time to rethink your career path.
 
So the "twister" is getting canned...a flip may be on the way, but then again CC has stations on the block that there is some speculation on.

Anybody care to predict an exact date and time? Realistically Hot AC is a thought I would gather, country took a hit at both stations. This is the type of stunting that happened in Albuquerque, and Citadel lost on both only for CC to come back with one wallop of a blow to Citadel.

The other country at Citadel became an Adult Hits and books in the top 6.
 
Raymond_Dheo said:
Take this test in the next week: Listen to the local "personalities" and see how many of their topics are indeed local. I think you'll find that they are talking about what we are all talking about: Big Brown, Brittany Spears, Hillary Clinton, etc.

If localism was SOOOOOOO important to radio....than Rush, Hannity, Levin, et al wouldn't, couldn't survive, let alone succeed in a market.

THE MOST LISTENED TO TALK RADIO STATION IN THE COUNTRY....WABC...is now 100% syndicated.

It ain't about local, it's about talent.

And when Farid said that jocks would have to "justify" their dayparts, he meant "prove to me you can get better ratings than Kidd, Imus, Rush, Hannity".

Listeners vote with their diaries....if you are indeed local and better (HardLine, Mark Davis, etc), great!...You've got a job.

If not...it's time to rethink your career path.
Click to expand...

By local, the meaning is "local in content". Get out on the streets and tell listeners about what is happening in their neighborhoods. Get involved with covering local charities and also host local contests. Give the listeners a reason to tune you in.

It's time to eliminate deregulation, first and foremost. Leave the syndicated stuff to XM and Sirius. Make your station something that stands out among the rest, rather than try to duplicate satellite radio.

The reason none of this happens is because corporate owners are too busy trying to save money, to stuff their own wallets. They have a free pass to do this now, thanks to dereg.
 
Raymond_Dheo said:
Localism has long been a fantasy outside of sports and news. The most listened to morning show in Dallas....far and a way...is and has been The Today Show. People don't yearn for "local" movies or "local" TV shows. You're kidding yourself if you think "local" wins the day.
Click to expand...

I don't want to go too far off the radio discussion, and I don't think I disagree with everything you've written, but the Today Show isn't the most listened to show in DFW (I'm assuming you mean "watched", so forgive me if I somehow miss a "Today Show" on Dallas radio), it's actually Fox 4's Good Day, which is at times hyper-local, and has won in the ratings derby with both Today and GMA for quite some time, including the May 2008 sweeps: http://www.unclebarky.com/dfw_files/b1ecb8f70a28b0cbde5d09151bcf89cd-700.html (seventh paragraph).

And while I certainly listen to some syndicated talent on talk radio (Dave Ramsey, Rush Limbaugh and NPR, I know, quite a range of opinions!), I still want to know someone is manning a studio in Dallas, Irving or Arlington who can tell me why the tornado sirens are going off or what highways are worth traversing as I head to/from work. If there is a way to blend quality talent -- national or otherwise -- with the local information we need, I think many, if not most, listeners will be satisfied with the product, even if it doesn't meet the "high-church" definition of what we think radio ought to be.
 
Raymond_Dheo said:
what we are all talking about: Big Brown, Brittany Spears, Hillary Clinton, etc.
Click to expand...

What the h#ll is a "Big Brown"?

I would sincerely hope that the bulk of Americans in general have more important interests and concerns in their lives than what Brit-ney Spears and her ilk are up to. Stations spoon-feed those tales of the insipid to us because it's an easy look-up on the web, and they don't have to do their homework and make calls and do more in-depth research to find things local that are of interest to locals. And we sit there and take it. About the only local things we get are ones that likely came from a press release...again, no effort required.

If you want proof, please examine the "KVIL Model" of the late 70s and most of the 80s and tell me how it could possibly have worked without local, live jocks talking about local things of interest to local people. And when you bill #3 in the NATION while doing that, you must be doing something right.

Makes me wonder how local tragedies would have been handled today...Delta 191...the Wichita Falls tornado...the Kennedy assassination...(fill in your own here.) If your most convenient source of entertainment/information was the radio (yes, people DO drive home in the afternoons and aren't near a Wi-Fi spot at all times) and you weren't listening to KRLD or WBAP, would you even know about any major occurrence that wasn't weather related? (At least the EAS has a conscience, but it wouldn't have picked up on the Wichita Falls tornado as it's out of our listening area.)

But thank you, Mr. Dheo, for reiterating the NAB's and RAB's stand on things. All those 'great intentions' are what's killing radio for all of us...employees AND listeners. Radio is no longer relevant. Obsolescence is the next stop.

And not to toot my own horn, but you wouldn't even believe the kind of responses I've gotten about Retro Radio on 1360AM. It isn't just us 'bitter radio people' on this board who say these things...it's also the LISTENERS. They're tired of DFW radio in general...they hate 'safe' playlists...they want to hear a live voice...they want to hear from jocks who lived it with them...they want their music and entertainment mixed up a little bit...they want to have fun listening to the radio again...and most of all, they just want something DIFFERENT. And they DO know all about the corporate thing and how it's screwed up radio. I haven't had one negative email or phone call yet about what we're doing.
 
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