Is this the beginning of the end of satellite radio? For quite some time, posters on this board, notably Sir Roxalot, have presented a case for the demise or at least the cooling off of satellite radio, citing Wi-Fi and cellular streaming.
Today's Inside Radio brings word of cellular's reality:
The era of hearing a local station on your cellphone has arrived in a major way.
It's a $2.99-a month subscription thing, as Clear Channel puts CHR Z100, New York - and eventually 100 other stations - on the phone through a new deal with Cingular. It gives the user both streaming and on-demand content (to hear a favorite tune, recent interview or phone bit). Among the perks for subscribers - the ability to see song titles and artist names for the last 10 songs played and to receive text messages about upcoming songs. The first sponsor of the mobile radio service is DKNY Jeans. CC's Jeff Littlejohn says "if we get even 1% of Z100's audience of 2.5 million [to subscribe], it would be quite a
large number."
[/Mike]
Today's Inside Radio brings word of cellular's reality:
The era of hearing a local station on your cellphone has arrived in a major way.
It's a $2.99-a month subscription thing, as Clear Channel puts CHR Z100, New York - and eventually 100 other stations - on the phone through a new deal with Cingular. It gives the user both streaming and on-demand content (to hear a favorite tune, recent interview or phone bit). Among the perks for subscribers - the ability to see song titles and artist names for the last 10 songs played and to receive text messages about upcoming songs. The first sponsor of the mobile radio service is DKNY Jeans. CC's Jeff Littlejohn says "if we get even 1% of Z100's audience of 2.5 million [to subscribe], it would be quite a
large number."
[/Mike]