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"More" In London Ontario

Not bad; not bad at all.Nice in fact. Wonder how long it will take for certain small timers to latch onto that one to do their disc washing in between running their mouths about their bleak lives.
 
More FM...sounds like the branding CFBK in Huntsville used for a number of years. More music, more value!

I have yet to listen to the tweaked format, but I get the feeling it is even more similar to BOB FM than the previous 1039 FM.

Nothing beats The Hawk though. Corus was foolish to get rid of that format. We don't have a true classic rock station in London now, although the new 98.1 Free FM does fill some of that hole.
 
It sounds a lot like what's old is new again.
This station used to be called K104 back in the mid 90's.
"K104 Gives you more" was their thing.
Now the station once again "Gives you more" as More FM!
 
Sounds like you're getting "less" of the classics and "less" of a playlist. The 1970s were a relatively grim period for Top 40 radio and the 80s and 90s became pretty fragmented. Pulling those decades together into a playlist that meshes is a challenge indeed.
 
CKDK regularly DXes (or used to before Windsor's Espace Musique station came on at 103.9) into the northern suburbs of Detroit, and I heard it frequently while growing up near Mt. Clemens, MI in the '90s. Another K104 liner I remember from that time is "K104 on the 401."

I wonder if this change was made in response to 97.5's flipping to more of a Hot AC sound? (Which it appears the other EZ Rock stations have followed suit... including 100.5 in the Sault, which I noted on a recent trip, and 105.3 in Sudbury, which I managed to hear while crossing the Mackinac Bridge - may be old news, but it was news to me.)

The idea sounds somewhat similar to the U.S. "Rewind" stations in markets like Chicago and Cincinnati. It also reminds me of when 93.9 FM in Windsor was known as "More 94" (briefly dropping the heritage CKLW-FM calls for CKMR) briefly around 1988-1990.
 
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