Studio20 said:
Hold on, pardners. Its not so much that its "Sports" but its "College Football"..or..."football"....and every freaking game counts...unlike college hoops.. where as long as you finish in the top 65, THEN you get excited..
If ABC..um..ESPN unloads hoops on ABC, it would be more for bragging rights, and that much less ABC has to spend on programming. It would be more of a favor to Disney than anything....Ratings wouldnt match football.
A reference needs to be made to the current contractual status of the networks with conferences for hoops. Sometimes the Lincolns and Raycoms of the world have a few saturday nights slots for ACC and SEC fare. Not sure theyd be too happy giving that over to ABC
At first glance, it's not much different from college football... but as it stands ABC has a piss-poor situation when it comes to college basketball, broadcasting only one or two games in sporadic weeks, usually the Pac-10 or Big 12, or minor ACC games.
What would be more likely to happen is ESPN using its existing contracts to provide college basketball. ESPN isn't really losing anything, and the conferences are ecstatic. They're probably ecstatic anyway; CBS, as it stands, is the only broadcast network providing college basketball. That relegates the Big 12, Big East, and I think ACC (!) championships to ESPN, which, due to CBS' dearth of regular season games, is the true dominant provider of college basketball. (Don't diss the regular season games. Games like North Carolina-Duke and conference championships beat ABC's NBA regular-season coverage in the ratings.)
The thrust of the article talks more about the NBA, and specifically, the obstacles to it. Any new Saturday night package would require a tweaking in ESPN's contract with the NBA, and would be highly unlikely this season. If it were to happen this season, start times for games would have to be tweaked all over, which is easier to do in college.
You have a point about college football, but if we look at the ratings we see that non-sports Saturday primetime often gets 3's and 4's in overall viewers. A high 2 would probably be good enough in the money demos to keep advertisers happy. For the biggest college basketball games, the ratings can reach the 2.6-2.8 range. And imagine a day where ABC takes over for CBS' long run as the broadcaster of March Madness - Dickie V will finally be able to call the NCAA Tournament, baby!
(At the least, it's better than putting on My Network TV!)
The only problem is that the LCS deal will acquire a nightly program ala
Baseball Tonight. I'm certain they can squeeze it in during the late night alongside
Jimmy Kimmel and Nightline.
About the nightly Baseball Tonight-style program: I wonder if ESPN would be open to losing another Sunday tradition, this time moving it to Saturday, while NBC, Fox, or CW takes over on Sunday night at 8, with a highlight show at 7, a la NBC's Sunday Night Football.
Barring that, I'm not sure MLB really has broadcast networks, which are more general-purpose, in mind with the "
nightly program" (as though Baseball Tonight doesn't do a good enough job of that!). If they're really pursuing more cable than anything else, they're making a big mistake; the NBA splits their conference finals between a broadcast partner and a cable partner, but it's really ESPN and TNT, not ABC and TNT. The broadcast/cable divide still exists and matters; if one's on cable the other is too, if one's on broadcast the other is too, simple as that.
Of course I've only heard about this stipulation from speculation on this board, so I don't know if it's even being pressed. But I do know that one potential cable ally - TBS - isn't going to stand for it because it's as general purpose as a network and the deal would probably require adding even more regular season games. ESPN and Versus won't stand for it because MLB wants to produce it itself.
If ABC does pull this off, you'll see one of these things happen to the highlights show:
*Very late night when no one watches
*Only once a week, before the game or as competition for SNL
*Syndicated, not on ABC at all
*On ESPN or ESPN2, complementing or supplanting Baseball Tonight
*What could be most likely: On ESPNEWS complementing Baseball Tonight
Frankly, though, I think MLB will have to back off that demand. Unless someone can cite something firmer than other posts on here, I'm skeptical they're even demanding it at all. As I said on the "other LCS deal" thread, I think MLB's concern comes down to wanting the other LCS on broadcast. But what do I know? Probably nothing.