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moVin' 102.5

I hope not. I think V102.5 is going in the right direction now. What hurts them most is the signal and the lack of publicity. I caught Dean flipping through channels one morning and he replaced 97.1 in my presets! As I said in another thread, if they could position themselves as a younger alternative to Mix 92.9, I think they'd do well. But - the lack of signal so businesses can play them and give them needed exposure will hurt. I know Movin' aims for the same age group, but rhythmic gets old fast. Gotta have some variety or you're back in the same boat of needing a format change in another 9 to 12 months. What V102.5 needs right now is a little longevity so some listeners can have time to find them!
 
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