MTV to axe its music TV channels in the UK

[Y2kTheNewOldies]

MTV to axe its music TV channels in the UK

The broadcaster will stop showing music videos in December, but its main channel will remain on air.

www.bbc.com

Note this was expected given that Paramount itself has been putting emphasis on the Paramount+ app for some time. This is one of the signs that Paramount is considering shutting down their cable channels like MTV in the UK to protect their flagship app.

MTV, the world's first 24-hour music broadcaster, is to stop showing rolling pop videos in the UK after almost 40 years when it closes five channels at the end of the year.

MTV Music, MTV 80s, MTV 90s, Club MTV and MTV Live will all stop broadcasting after 31 December, the BBC understands.

However, the flagship channel, MTV HD, will remain on air, showing reality series including Naked Dating UK and Geordie Shore.

The move reflects a shift in viewing habits, with music videos largely consumed on YouTube and social media rather than television. A spokesman for MTV's parent company, Paramount, declined to comment.

Paramount to wind down some MTV channels in United Kingdom

Paramount Global is in the process of shutting down some of its ancillary MTV-branded cable networks in the United Kingdom.

thedesk.net