This has been an interesting thread, to say the least. A few pages back, there was discussion about interrupting a station's music format with sports presentations, usually live ballgames. When I was at the old WDXN in Clarksville, TN, back in 1993, the shoe was on the other foot. They tried a "hot country" format, in AM stereo, no less! This was less than an hour from Nashville (from where listeners could already hear it in FM stereo WITHOUT buying any new equipment!), so needless to say, it fell on (mostly) deaf ears.
However, the station's biggest draw was (far and away) Atlanta Braves baseball. If we ever pre-empted the games, or simply failed to carry the games, we would hear about it from our listeners! The first GM that I worked for declined to carry a game because it was during OUR afternoon drive! Made no sense to me! But since this was still during office hours, THEY fielded the calls from irate disappointed listeners asking questions like "don't you carry the Braves ANYMORE?" After a few of these calls, the GM relented, and let me join the game in progress, which was what I wanted to do anyway. The next GM (a REAL brain trust) pre-empted the Braves for the 13-year-old Clarksville All-Stars! We fielded calls from listeners about that, too (we had them on THREE stations at the time!), but there was nothing that I could do about it. It wasn't my call to make.