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Music on AM

Z

ZelenRecords

If an AM station switched to oldies, you think that would work? Can you see an AM get away with playing music? Even if its oldies? 50s,60s,early 70s?
 
> If an AM station switched to oldies, you think that would
> work? Can you see an AM get away with playing music? Even
> if its oldies? 50s,60s,early 70s?
>
Radio Disney has mostly AM stations and they play music. WMTR/WWTR plays oldies on AM, and snagged a few listeners from the station that just got Jacked.<P ID="signature">______________
17-year-old radio geek
Location: Princeton Junction, NJ
AIM: KewlDude471</P>
 
Re: Music on AM...CAN Work and DOES!

> > If an AM station switched to oldies, you think that would
> > work? Can you see an AM get away with playing music?
> Even
> > if its oldies? 50s,60s,early 70s?
> >

The BOTTOM LINE IS THIS: If you give people a reason to listen to something they are ONLY going to find on AM, THEY WILL!!

So The Answer is YES!!
 
Re: Music on AM...CAN Work and DOES!

WMTR came in 3rd in the 12+ Spring Morristown ratings, the top AM station beating all the talkers, not a bad showing for an AM music station!
 
There's plenty of opportunity on AM as well as FM for Oldies AND Country. Just needs to be marketed right!
 
Re: Music on AM...CAN Work and DOES!

> WMTR came in 3rd in the 12+ Spring Morristown ratings, the
> top AM station beating all the talkers, not a bad showing
> for an AM music station!
>


That's what I am Saying!!! CASE IN POINT....IT CAN BE DONE!!! PEOPLE WILL ENDURE A LITTLE BIT OF STATIC OR INTERFERENCE TO HEAR "THEIR" MUSIC!! Hats off to those guys at WMTR!
 
Re: Music on AM...CAN Work and DOES!

> > WMTR came in 3rd in the 12+ Spring Morristown ratings, the
>
> > top AM station beating all the talkers, not a bad showing
> > for an AM music station!
> >
>
>
> That's what I am Saying!!! CASE IN POINT....IT CAN BE
> DONE!!! PEOPLE WILL ENDURE A LITTLE BIT OF STATIC OR
> INTERFERENCE TO HEAR "THEIR" MUSIC!! Hats off to those guys
> at WMTR!
<font color=green> Power stations WWKB/1540/Buffalo and Am 740 CHWO/Toronto have that format. Ratings at KB have been disapointing.</font>
 
Re: Music on AM...CAN Work and DOES!

> Power stations WWKB/1540/Buffalo and Am 740 CHWO/Toronto
> have that format. Ratings at KB have been disapointing.
>

Well "Presentation" certainly has A LOT to do with the success. Also doing quite a bit on "LIVE" appearances and remotes also seems to do wonders. It can never hurt just to get some publicity going. I can't tell you how many times I talk to people and we get on a topic of music & radio and someone says to me "WOW! How long has that station been around!?" That to me is a HUGE No/No on the Promotions/Marketing Dept at a station.
 
> If an AM station switched to oldies, you think that would
> work? Can you see an AM get away with playing music? Even
> if its oldies? 50s,60s,early 70s?
>
just flip 770 to an fm frequency..and put it on there!!..yes..they would have listners..<P ID="signature">______________
note to tvland...bring back wkrp!!!</P>
 
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