My 106.1

[rw]

Hi All:

Any thoughts on the new entry into the Flagstaff market, My 106.1?

 

[mic1]

You bring up an interesting discussion regarding the so called 'embargoed' Flagstaff/Prescott AZ Market. There are quite a few stations in the market itself & surrounding areas . Great Circle~Grenax are the key players. My question : How does an AE sell without a proper 'book'. Are there other methods of research ? It would be a tough day on the streets of Route 66 without a current book.
Flag/Prescott is a growing market . Someone subscribe to Arbitron and we all make money .

 

[davideduardo]

You bring up an interesting discussion regarding the so called 'embargoed' Flagstaff/Prescott AZ Market. There are quite a few stations in the market itself & surrounding areas . Great Circle~Grenax are the key players. My question : How does an AE sell without a proper 'book'. Are there other methods of research ? It would be a tough day on the streets of Route 66 without a current book.
Flag/Prescott is a growing market . Someone subscribe to Arbitron and we all make money .

Most local sales are not ratings driven. The agencies in Phoenix will have the book, as will the subscribers, anyway. An embargo indicates that a non-subscriber was using copyright data to sell, and so Arbitron does not release data to the press among other things. But the book exists, subscribers have it, and so do all agencies.

 

[rw]

There was no mention in the original post of Arbitron or the embargoed market.

I was simply asking if anyone had thoughts on 106.1.

 

[RFMVM]

There was no mention in the original post of Arbitron or the embargoed market.

I was simply asking if anyone had thoughts on 106.1.

Sounds a lot like the canon.

How about putting Yavapai's Z-Online on that frequency? Who owns it? Or is Z-Online on 98.3?

 

[rw]

The canon? You mean "The Canyon"?

I'm more curious what a commercial free station will have on the others. My 106.1 has been commercial free for months.

 

[TheRadioVortex]

how about converting it to one of the 3 formats missing in Flagstaff ? There are more than enough automated stations in Flag covering the 80's and 90's and today.

1. AAA (Adult Album Alternative, and I mean, genuine AAA -
*NOT* like Eagle 103.7 - more like KOHO-FM 101.1fm Leavenworth, WA.

2. Active Rock - average age in flagstaff is 26.8 years, says city-data.com - this format would get 15% of M18-49 very quickly

3. Political News / Talk - Lifestyle / Sports talk KVNA 600 is produced from the cottonwood valley with no main studio in the City of License, no locally produced news and weather, and the AM 600 and new 104.7 translator still don't cover the market that well. 105.1fm overwhelms the weak translator signal 104.7 on cheap radios.

Any one of these formats would get higher ratings than your current format on 105.1fm.

Flagstaff commercial radio is horrible and that's why NPR dominates, and why 100mW 1650kHz does so well.

 

[in3media_be1]

Some posts from this thread have been moved to Take It Outside



http://boards.radio-info.com/smf/index.php/topic,124757.msg990028.html#msg990028

 

[fusejockey]

Back to the original question. My 106.1 is listenable and has a fair signal into Chino Valley.
As I get closer to the Prescott airport, the NPR translator in (Mayer?) overwhelms My 106.1...
I enjoy many types of rock music and still wonder how My 106.1 makes their money?

I normally wake up to the best news in Northern AZ - KNAU - 88.7 and its 89.3 translator...

Still, there is time to check out the various stations on the increasingly crowded dial.
AM Radio in Northern AZ generally stinks. However, I wish KAZM had an FM translator - their signal into
Chino Valley and Prescott leaves a lot to be desired. At nighttime - 780 falls out the bottom.

 

[ironbear]

106.1 is a Prescott translator operating from Mt. Francis (and a tower I own). Which reminds me, I really must get NAU to pay rent for services rendered.