Re: Don't KID yourselves...
> Being forced to replace a legend with what they have now is
> a win-win?
>
They keep a lot of Stern fans with guy who appeals to the demo, (certainly better than the other locals,) and they get to pick-up some station loyals who were turned off by Stern being out of market and tape delayed. Considering that they didn't have a choice in having to find a replacement, the replacement they chose had only positive attributes going for it. Hence, the choice was a win-win, from Entercom's perspective anyway.
Now, if you were a big Stern fan, (as I am,) and went and got yourself Sirius to follow the show, (as I did,) then you probably are going to be one of the inevitable losses to KISW. They are expecting some of that. If you are a Stern fan who hasn't gone Sirius, then you have a guy in mornings who should appeal to you. BJ Shea will never be Howard Stern, but he is of a similar vain. If you were a KISW fan who disliked Stern due to "un-localness" of the show, now you've got a local. If you are someone who dislikes BJ Shea on principle or reside out of the target demo, just listen to something else. Anyway I can think, it looks like a win-win, (albeit not a situation they would like to be in,) to me.<P ID="signature">______________
And if you don't believe it, then you'd better kill me now, because I'll put a jihad on you, too</P>