> > I think that there liners are cookie-cluter, they sound
> just
> > like la preciosa but with la romantica put into it.
>
> I had the same thought. It soulds very much like Alex Lucas
> from Preciosa did the whole thing. In fact, the jingles
> sound like they were sung and written by the same group, as
> well; they have the same tone and flavor.
>
> The strangest thing is that the music significantly overlaps
> KSJO / La Preciosa, with lots of 70's songs that big ACs
> like KLVE, WAMR and WPAT do not play any more. The currents
> are, in a word, bizarre. I've programmed that format since,
> well, uh, 1964, and this incarnation is very odd.
>
I just find it odd that they'd blow up nearly a 3 share station that sells nice with Classic Rock ... Even if they got every KBRG listener (which they don't have a prayer of doing), they'll wind up with nearly similar numbers - and probably a tougher sell than Alternative.
David would know better, but this seems like one too many Spanish language stations in the Bay Area.