The name also makes sense because of the momentum of the TV show "Nashville". Even Hayden Panettiere has a country hit because of that show. Nashville and Country are closely associated. I don't think long suffering New York Country fans will care. They just want their Blake Shelton and Kenny Chesney.
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Nash FM
- Thread starter robbie roundhouse
- Start date
Is it really any different than when The Nashville Network was on cable systems across the country?
Listeners won't care.
Listeners won't care.
Cumulus confirms WNSH 94.7 and National Brand beyond Radio
According to AllAccess this morning citing the WSJ, Cumulus expects, "the rebranded WNSH 94.7 FM become a top-10 station in NEW YORK." They also claim they will "begin converting all of its now 83 country stations across the nation to the newly created NASH brand" Finally Lew Dickey says they want to create a NASH lifestyle magazine and as well as licensed TV content...
According to AllAccess this morning citing the WSJ, Cumulus expects, "the rebranded WNSH 94.7 FM become a top-10 station in NEW YORK." They also claim they will "begin converting all of its now 83 country stations across the nation to the newly created NASH brand" Finally Lew Dickey says they want to create a NASH lifestyle magazine and as well as licensed TV content...
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
The article also states that other formats were considered for 94.7, but the substantial growth in popularity and acceptance of country music helped tip the balance. They also found that country music is less affected by competition from online music services than many other music genres.
The article also states that other formats were considered for 94.7, but the substantial growth in popularity and acceptance of country music helped tip the balance. They also found that country music is less affected by competition from online music services than many other music genres.
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
Is it going to be like a Premium Choice thing where the local stations can insert their own jocks/voice tracks to localize the content?
Or is it going to be like a Dial Global format where the "local" liners are inserted by the automation system and everything comes out of NYC?
Either way, a country MD at any Cumulus station is now redundant. So are imaging directors.
If it's the latter, then the airstaff is too. Also don't need a PD for it. Yikes.
Is it going to be like a Premium Choice thing where the local stations can insert their own jocks/voice tracks to localize the content?
Or is it going to be like a Dial Global format where the "local" liners are inserted by the automation system and everything comes out of NYC?
Either way, a country MD at any Cumulus station is now redundant. So are imaging directors.
If it's the latter, then the airstaff is too. Also don't need a PD for it. Yikes.
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
It does refer to a brand not a network as written so I would agree. Seems more like a Country version of Kiss FM.
Mac Daddy said:
It does refer to a brand not a network as written so I would agree. Seems more like a Country version of Kiss FM.
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
That's what I'm guessing as well. There has been no official mention of a Nash network. If they do offer a network though, it will only be for very small markets. Pretty much a new version of Disl Global's "Today's Best Country".
That's what I'm guessing as well. There has been no official mention of a Nash network. If they do offer a network though, it will only be for very small markets. Pretty much a new version of Disl Global's "Today's Best Country".
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
Here on the Eastern Shore of Maryland I can listen to Clear Channel Country stations from Wilmington, Salisbury, Baltimore and DC and with the exception of 98.7 WMZQ all the others play the same songs at the identical times. Yet all have local deejays. I don't think anyone cares if they are on a network or not. At least the voices are local. It's a tough economy and business have to do what they can to trim costs and squeeze more profit out. I'd imagine most people understand the concept.
Here on the Eastern Shore of Maryland I can listen to Clear Channel Country stations from Wilmington, Salisbury, Baltimore and DC and with the exception of 98.7 WMZQ all the others play the same songs at the identical times. Yet all have local deejays. I don't think anyone cares if they are on a network or not. At least the voices are local. It's a tough economy and business have to do what they can to trim costs and squeeze more profit out. I'd imagine most people understand the concept.
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
Cumulus could bring back Country in San Francisco, or maybe a second Country station in Detroit to compete against the mighty YCDerwin33 said:
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
Mmm, don't think they flip stations to country and also to the Nash FM brand. I guess only current Cumulus country stations at the moment.
danikayser84 said:Cumulus could bring back Country in San Francisco, or maybe a second Country station in Detroit to compete against the mighty YCDerwin33 said:
Mmm, don't think they flip stations to country and also to the Nash FM brand. I guess only current Cumulus country stations at the moment.
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
FYI: "Today's Best Country" is a Cumulus Media Networks format.
Mac Daddy said:
FYI: "Today's Best Country" is a Cumulus Media Networks format.
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
It's the former SMN/ABC/Citadel 24/7 format that at least was known internally as "Country Coast-to-Coast".
If they haven't changed the branding to "Nash", they probably will sometime very soon.
This may carry the "Nash" branding for Cumulus to small/non-market stations much like the 24/7 "Jack FM" format does for that brand.
PTBoardOp94 said:
It's the former SMN/ABC/Citadel 24/7 format that at least was known internally as "Country Coast-to-Coast".
If they haven't changed the branding to "Nash", they probably will sometime very soon.
This may carry the "Nash" branding for Cumulus to small/non-market stations much like the 24/7 "Jack FM" format does for that brand.
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
Cumulus EVP/COO John Dickey gave an in-depth interview to AllAccess regarding the format and national branding -
link here: http://www.allaccess.com/power-player/archive/15354/john-dickey
Some highlights:
Country artists have become part of popular culture.
Target is females 25-54.
Partner with labels + artists. (Likely tie-in to Jason Aldean show at Madison Square Garden, for example.)
The format is more current driven by design - not worried about burn on currents since the market's never been exposed to this music. Not many golds in rotation.
New jingles not heard anywhere else and by a company that hadn't produced jingles before.
Over the course of time, talent and a morning show will be added.
"You can never have too good a signal", but it's a "full-market signal that can attract ratings".
Will be a mainstream, down the middle of the road mass-appeal format to live up to being "America's Country Station".
Cumulus EVP/COO John Dickey gave an in-depth interview to AllAccess regarding the format and national branding -
link here: http://www.allaccess.com/power-player/archive/15354/john-dickey
Some highlights:
Country artists have become part of popular culture.
Target is females 25-54.
Partner with labels + artists. (Likely tie-in to Jason Aldean show at Madison Square Garden, for example.)
The format is more current driven by design - not worried about burn on currents since the market's never been exposed to this music. Not many golds in rotation.
New jingles not heard anywhere else and by a company that hadn't produced jingles before.
Over the course of time, talent and a morning show will be added.
"You can never have too good a signal", but it's a "full-market signal that can attract ratings".
Will be a mainstream, down the middle of the road mass-appeal format to live up to being "America's Country Station".
Re: Cumulus confirms WNSH 94.7 and National Brand beyond Radio
The Premium Choice options include a station's own local music scheduling as well as using Premium Choice voice tracked talent.
WNTIRadio said:
The Premium Choice options include a station's own local music scheduling as well as using Premium Choice voice tracked talent.
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