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Nashville Radio

I've been living in the greater Nashville area for two years. I came here by way of Tampa, Fl but origibally from NYC. If it wasn't for 105.9 The ROCK I'd be lost. Nashville Radio needs a complete overahaul. Radion in Nashville STINKS. We need a station like KISS FM of San Francisco. But I'm happy with THE ROCK.
 
Well since I'm a country fan, I wouldn't know what to do without WSIX. that station knows real variety they remember the 80's and play 90's plus play the new stuff but don't overkill it. Plus I really like Gerry House and the House Foundation they are so funny, and play songs I haven't heard in forever, or never heard before. It really is a great station.

My favorite station use to be WKDF but they play all new stuff and none of the old. I hardly ever hear a 70's or 80's country song in there mix now. I use to love that station because at least once an hour you heard a real country classic song. Now since they reformatted they just play the same old crap over and over and over.

There really needs to be a HanK or George FM just like Jack, but the difference they don't play anything but a variety of country music.
 
JJCaiola - honest post for sure. I'd have to say The Rock hath certainly managed to stay, uh, constant for a long time. To me, it's
hours of overplayed, dull rock, but we're probably different demographics. (FTR --- I'm a little younger then Romer. 82 1/2.) Truth be told,
and I will not admit this on here: If I had to pick my favorite music "format" I'd pick somewhere between this weeks version of
rqq and some of the peppy Lightning music. While I love some of that old rock, I guess over the years
one way or another it's been played into the ground.Not that Phil Collins "In The Air Tonight" isn't still cutting edge after six trillion
spins...


Mac - like I said before ya invited us all to the alley (for a beer or Gin & Tonics sounds good) --- music that is actually good doesn't
get good ratings in Nashville (except of course Rupert!) ... so I do worry. I've scratched my head at that for twenty plus years...
this is music city...cutting edge ears...right? Send in the Cyndi Lauper.
 
Tibbs2 said:
JJCaiola - honest post for sure. I'd have to say The Rock hath certainly managed to stay, uh, constant for a long time. To me, it's
hours of overplayed, dull rock, but we're probably different demographics. (FTR --- I'm a little younger then Romer. 82 1/2.) Truth be told,
and I will not admit this on here: If I had to pick my favorite music "format" I'd pick somewhere between this weeks version of
rqq and some of the peppy Lightning music. While I love some of that old rock, I guess over the years
one way or another it's been played into the ground.Not that Phil Collins "In The Air Tonight" isn't still cutting edge after six trillion
spins...


Mac - like I said before ya invited us all to the alley (for a beer or Gin & Tonics sounds good) --- music that is actually good doesn't
get good ratings in Nashville (except of course Rupert!) ... so I do worry. I've scratched my head at that for twenty plus years...
this is music city...cutting edge ears...right? Send in the Cyndi Lauper.
I'm glad someone besides me finally said something like that! I've been sick of "In the Air Tonight" ever since its Miami Vice overkill! I've listened to Backtrax USA twice in recent weeks, and damn if they didn't play "In the Air Tonight" both times! ::) :mad:
 
jason99 said:
I use to love that station because at least once an hour you heard a real country classic song.

that's because despite popular belief...after a short "oh wow" period, most (not all) listeners really tire quickly of the old stuff.
it rarely is successful: there are a few exceptions (successful classic country outlets), but overall, it just doesn't work.
 
romer979fm said:
that's because despite popular belief...after a short "oh wow" period, most (not all) listeners really tire quickly of the old stuff.
it rarely is successful: there are a few exceptions (successful classic country outlets), but overall, it just doesn't work.

When listeners drop off after a short "oh wow" period, it's because management is counting only on the music to make the station a success. Music alone hardly ever makes a station successful. The rock 'n' roll radio of the '50s and '60s would not nearly have been the success it was without the personalities and the sense of community they provided for teenagers and young adults seeking something to be a part of. It's the same with music radio today: Jack wouldn't be the same without the attitude created for the on-air sound, the billboards, etc. — look at the lack of success among the variety hits imitators. And in a market like this, where you have three FMs playing country, more listeners choose the station where they can hear country AND Gerry House.

If all you want is music, the iPod / iTunes store does it better than anyone today. The majority of music radio stations do not fail today because they are not playing the right music, but because they do not build community and engage the listener. They do not provide the listener with an enjoyable place to be — in fact, so many personalities now spend time insulting and driving away listeners. The advertisers aren't spending money there because radio just isn't social currency any more.

It seems too many stations are more concerned with trying to be the promotional arm of the recording industry. Wouldn't it be ironic if Congress passes into law the proposed bill requiring stations to also pay royalties to performers whose music the stations play, thereby forcing many stations to seek non-music formats? Music stations could learn something about building community and engaging listeners from conservative talk and sports talk radio — or just go back and study how the Wolfman did it.
 
Tibbs2 said:
and some of the peppy Lightning music

Been driving the daughters car last couple of days and do not have the sat in her vehicle so I opted for Lightning and WRVU. Tibbs, Lightning is lost. There was a time when it was an incredible station, they are trying to be to many things these day.

BTW Tibbs, I bet you are still one of these guys who beats his dashboard while driving down the road and that "classic" drum part of In The Air Tonight comes on.

Nock
 
Nock said:
Tibbs2 said:
and some of the peppy Lightning music
Been driving the daughters car last couple of days and do not have the sat in her vehicle so I opted for Lightning and WRVU. Tibbs, Lightning is lost. There was a time when it was an incredible station, they are trying to be to many things these day.
BTW Tibbs, I bet you are still one of these guys who beats his dashboard while driving down the road and that "classic" drum part of In The Air Tonight comes on.
Nock
Lightning jumped the shark when they played Maroon5! ::)
 
From Jetfli: The majority of music radio stations do not fail today because they are not playing the right music, but because they do not build community and engage the listener. They do not provide the listener with an enjoyable place to be...

I'm riding the fence with your statement. I never considered myself a great jock, but I had numbers that said I was a good jock. My numbers were best when I threw the consultant's advice out the window. I never played the corporate game, so now I'm unemployed. But "engaging the listener" falls under entertainment, and the window of what is considered entertaining in the 21st century is so varied, it basically comes down to "do you have an audience" and "does your audience like you". Listenership is different now than in was in the 60's; habits change with the times. I always put the music first and tried to be entertaining, second. My success came from taking the music that was programmed, moving things around (God forbid you would mess up the hour spent by the PD putting things in a specific order), and then deleting the burn-outs or what didn't work with my new music line-up. When the ratings came out, the consultant greeted me while I was on the air and gave me a hug. Why? Because I did his job for him, and he had no clue what I did because his office was in another state. When he walked out of the studio, I knew he had taken credit for my accomplishment.

Back to my point, I believe in today's radio, it's music first. As far as entertainment, I just tried to have fun, and I believe it showed on the air. Gerry House continues to be popular because he has fun, he's a Nashville fixture, and he's consistant. To me, he's consistantly boring. No offense to Gerry or his listeners. But he's got his niche. And morning shows are a different animal than other dayparts.

In a related story, I can't believe Gerry hasn't been part of a budget cut. Someone else can bring in his numbers for a fraction of what he's making. Again, no offense. Just a business call.
 
beatlenut said:
From Jetfli: The majority of music radio stations do not fail today because they are not playing the right music, but because they do not build community and engage the listener. They do not provide the listener with an enjoyable place to be...

You question the fact that radio should make a personal connection with the listener...

beatlenut said:
Gerry House continues to be popular because he has fun, he's a Nashville fixture, and he's consistant. To me, he's consistantly boring.

...and feel Gerry is boring yet somehow manages years of success by being the type of boring that somehow manages to be fun....

beatlenut said:
In a related story, I can't believe Gerry hasn't been part of a budget cut. Someone else can bring in his numbers for a fraction of what he's making. Again, no offense. Just a business call.

...and he should be canned because you think someone else can just show up and build this years long relationship with the listeners for less money. Uh huh.

beatlenut said:
so now I'm unemployed.

All these good ideas and you are unemployed and Gerry is still the main income producer at WSIX. How odd.

No offense to you or your former listeners.
 
beatlenut said:
I'm riding the fence with your statement. I never considered myself a great jock, but I had numbers that said I was a good jock. My numbers were best when I threw the consultant's advice out the window. I never played the corporate game, so now I'm unemployed.

You were a good jock. If I were you, I wouldn't claim you are unemployed because you never played the corporate game. There are lots of jocks who have played the corporate game that are unemployed as well. Feel good about your talent and the job you did, and the personal integrity you maintained by choosing to serve the customer. Today, far more radio professionals are out of a job because of stupid management and stupid consultants rather than anything the individual did or did not do.

beatlenut said:
But "engaging the listener" falls under entertainment, and the window of what is considered entertaining in the 21st century is so varied, it basically comes down to "do you have an audience" and "does your audience like you". Listenership is different now than in was in the 60's; habits change with the times. I always put the music first and tried to be entertaining, second.

I define "engaging the listener" not as entertainment, but as "getting and maintaining the attention of your target audience". Sometimes it may be entertainment. Sometimes it may be a traffic report or weather report. It is whatever it takes to bring the audience in to your programming and begin to create a relationship between your programming and the listener's ear. And music just isn't as large a part of that engagement as it once was. Yet so many of us are still identify music and radio. Some of us are going to need to let go of that and think more creatively.[/quote]

beatlenut said:
When the ratings came out, the consultant greeted me while I was on the air and gave me a hug. Why? Because I did his job for him, and he had no clue what I did because his office was in another state. When he walked out of the studio, I knew he had taken credit for my accomplishment.

See comment above about "stupid consultants". Most of them are brought in by "stupid management". My favorite definition of a consultant is "someone who is brought in to tell management how to do their job because management doesn't know how to do their job." Truth is, most companies, radio or not, don't need consultants. Most of the time all managers have to do is turn to their employees for good ideas. But too often, management doesn't think their employees know what to do because the employees are working for them.

beatlenut said:
And morning shows are a different animal than other dayparts.

You believe this because a consultant told you this. Actually, morning shows have become what they are because today this is when more people listen, so stations put across their best effort in the slot. There are many listeners who would like much of the same programming all day long. If this weren't true all those popular conservative talk show hosts (love 'em or hate 'em) would not have become household names, because they're heard in other day parts.[/quote]

beatlenut said:
Gerry House continues to be popular because he has fun, he's a Nashville fixture, and he's consistant. ... In a related story, I can't believe Gerry hasn't been part of a budget cut. Someone else can bring in his numbers for a fraction of what he's making. Again, no offense. Just a business call.

You don't have to have to be a fixture to be fun and consistant, but it helps. It's an example of engaging an audience and not letting go — for years. There's no way some low paid newbie could manage his numbers. But beyond numbers, he's far more valuable to the sales and PR departments than to the station's ratings. It's not about ratings when you're billing.
 
beatlenut said:
I can't believe Gerry hasn't been part of a budget cut. Someone else can bring in his numbers for a fraction of what he's making. Again, no offense. Just a business call.

two words: Eddie Edwards
if that doesn't make sense to you, you really don't know much WSIX morning show background
 
[/quote]Lightning jumped the shark when they played Maroon5! ::)


I agree thats whats wrong with L-100. Now they are trying too hard and playing all that corporate conformist stuff! If they want real listeners and ratings, they need to go with more underground and indy music. They say the're not about corporate radio, I say PROVE IT!
 
yorkie9 said:
All these good ideas and you are unemployed and Gerry is still the main income producer at WSIX. How odd.

No offense to you or your former listeners.

I have obviously ruffles some feathers. I did enjoy your "no offense" line. But even YOU admit that Gerry is the main income producer at WSIX. Most morning shows are. That doesn't make him the main income producer in Nashville.

I never said he wasn't an asset. I never said he wasn't popular. I never said he wasn't talented. But I am saying that someone else can produce his numbers and for far less pay. That's the way of radio, and with the economy and current managerial tactics in radio, I'm surprised it hasn't happened already. Everyone one is replaceable, that's just a fact of life. And If Gerry was able to pull top dollar in advertising, everyone left in radio would still be able to make an above-average wage.

As far as Gerry being boring, that was and still is an opinion. I can't deny the following he has in this market. But I can't listen to him. And that goes back to trying to define what is entertaining to the listener.
 
Nashville radio has never been deader nor more boring than now. Mostly out of town and what's left is old and worn. It's fitting that the number one station The Jack is a desktop computer. Kinda sums it up don't it.
 
spew said:
It's fitting that the number one station The Jack is a desktop computer. Kinda sums it up don't it.

what numbers are you looking at, spew? Hooper? Birch?
seriously: what numbers are you referring to?
 
How much impact does Sirius-XM or ipods have on what is being programmed on regular music formated radio? Based on what I hear, probably no impact at all. Is 105.9 worried about XM Deep Tracks? Probably not, at least not as of now. I read a news story that some of the songs and artists Sarah Palin puts on her ipod for her morning jaunts are Hank Williams Jr, Van Halen and ACDC just to name a few. That is pretty wide jump from Hank Jr to ACDC. The point is are many people who want wider play lists leaving radio and going the satellite radio or ipod route? I do these little jaunts myself and creatively programmed for my tastes. I will play Comes a Time by Neil Young and work my way up to Alice Cooper's "Sun Rise" Then there are many great tunes from The Moody Blues, Buffalo Springfield, John Lee Hooker and way way cool stuff chocked in between. I guess what I am saying is. I can not hear what I want to hear anymore on local radio or anything close to it, so I just bring the ipod, load that wonderful invention full of music and have fun.
 
Swiss, hold on there. Mix 92.9 told us over and over again, in image liners, how their music sets were specifically crafted with us in mind. At home, work, school, on the way to soccer practice: Mix was our station.
 
courier37027 said:
Swiss, hold on there. Mix 92.9 told us over and over again, in image liners, how their music sets were specifically crafted with us in mind. At home, work, school, on the way to soccer practice: Mix was our station.


About a month ago, I did check out their (92.9) last played list. They were playing more mainstream rock artists from the lighter side of classic rock along with that Lionel Ritchey gem. "All Night Long"??? Mix is getting good ratings are they not? I guess that John Cougar Melencamp song (God, is that guy a rebel or what)? is doing ok with that Lionel Ritchie "All night long" song huh? Seriously, where's my ipod now, I wanna put Jimi's Foxy lady on there? :)
 
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