I agree with alot of what you have to say...although Classic Rock...there are no adds really to speak of. Once you get a good formula, you just keep that formula.
No matter what you say, though, I think voicetracking 20 hours a day is horrendous. And getting repremanded for going "off script" is also equally horrendous. Station and company moral is in the garbage...I dunno if it can ever pick up and become successful, at least with the current crew in charge.
> > Clarification of several points.
> >
> > CHR is heavily personality based. Classic rock is not.
> With
> > EITHER format, voicetracking and linercard reading will
> get
> > very boring, very fast. Thus, give me some personality.
>
> What do mean that Classic Rock is not personality based???
> Just becasue the delivery is different, does NOT mean it is
> not personality based...geez, are you that clueless?? Any
> station, any format can be personality based. I rember Dan
> Justin on WHTT back in the day...I hear Dan Justin on WMJX
> today...completly different delivery, content, etc...but he
> is STILL full of personality.
>
>
> >
> > Why spend money on brand new studios that rival that of
> > Clear Channel Boston's, when you're just going to
> voicetrack
> > everything? It's spending money for a car, when all you do
>
> > is bike.
>
>
> I have used Audiovault for tracking and Scott Studios for
> tracking...Scott is a better choice.
>
>
>
> > So they feel that they can "save money" by voicetracking
> > every daypart, AND make money? Somethings gotta give.
> You've
> > gotta spend money to make money.
>
> While I agree that tracking has caused a lot of good people
> to lose their jobs...and that sucks...if your station is
> focused musically, the imaging and flow of your station
> match what listeners expect from the brand, you can track
> and be successful.
>
>
> >
> > When it comes to PST and JYY, I am comparing Apples to
> > Apples. They are two small market stations, run COMPLETELY
>
> > different. PST pulls a 1.1 12+, more than a point below
> the
> > nearest station. They are not pulling enough weight in
> > Philly to make a huge difference. 'PST's broadcast
> > philosophy is completely different than that of JYY's. It
> is
> > personality driven radio...it's got some meat and
> substance.
>
> PST is a completely differnet beast. They have owned the
> station forever and it has been a money maker forever. Once
> again, their cash flow dictates their staffing, promotions,
> etc. Just becasue they are owned by the same company, the
> history of the station and what the station has done for the
> company has to be considered.
>
>
> > JYY and all of Nassau New England's station have rules set
>
> > in place by a gentleman in Hooksett saying "just read the
> > liner card, nothing more". That isn't how CHR is run...a
> > successful one anyways. A successful CHR doesn't
> > micromanage, and is live and working the Telos like a pro.
>
> > Not reading liner cards, doing no phone bits, and
> > voicetracking 20 hours a week. I don't care WHAT your
> bottom
> > line is, if you aren't willing to put a body behind a
> > microphone, you don't belong in the radio business
> >
> > Fun 107, on the other hand, is successful in Providence,
> > pulling reasonable numbers. They don't NEED to have a live
>
> > weekend staff as deep as they do. If they wanted, they
> could
> > keep it to one live jock, voicetrack and syndicate the
> rest.
> > But they realize that that is where radio personalities
> are
> > born.
>
> Citadel doesn't give a rat's arse about personalities being
> born, as long as the stock goes up. The PD may care, but
> NOT the company...and if the company wanted to track, the PD
> wouldn't have a say.
>
> > They have gone from there to achieve amazing things.
> > An employee for a station that doesnt allow you to go live
>
> > because their part-time budget is $14, the talent leaves
> > there with a resume and no tape.
>
>
> I have seen part-timers record their tracks, aircheck with
> PD's and get other jobs. A break is a break...if it's good,
> it's good...tracked or live. So this is a weak argument.
> If you have talent, you can showcase it via vocietracking.
>
>
> >
> > Finally, music selection. It's pivotal. To Nassau's credi
> > the Hawk sounds good...good selection. It is kind of tough
>
> > to botch the format though...you've only had 30 years to
> > come up with a good rotation.
>
> Wow, just like the comment about Classic Rock and
> personality, you CAN screw up Classic Rock. That is a very
> ignorant comment to every Classic Rock PD.
>
>
> > CHR, however, it is about
> > getting the new stuff first and paying attention to
> trends.
>
> No, it's about playing the BEST testing records, period.
> There are exceptions to that rule, but those exceptions are
> few anf far between.
>
>
> > JYY has kind of been a rap-less, Avril Lavigne station.
>
>
> To use your PST/JYY comparison...this station you claim gets
> so much more is even SAFER than JYY. Look up their playlist
> on mediabse.
>
>
> > There was just a long period where rap was the direction
> to
> > head in Top 40, and JYY didn't follow that. Now, we are
> > starting to creep back into rock with artists like Saving
> > Jane. I think that's why Mix has been taking away JYY's
> > thunder, because they have been first to hit alot of
> tracks.
> >
> >
> > Ultimately, a good CHR makes the listener think they are
> the
> > station GOD listens to. Witty DJ's. Destructively powerful
>
> > imaging. A request line. Great promotions.
>
> Let me hit these one at a time:
>
> Witty DJ's - yes, I'l,l give you that, as long as it is
> within the format. Have you ever read diary comments at
> Arbitron? Too much talk can kill you, regardless of
> content.
>
> Powerful imaging - some of the BEST segues on KISS 108 are
> the dry liners over song intros...just as effective as an
> in-your-face sweeper produced by Jeff Berlin. Imaging is
> important, it just doesn't need to be "destructive" to be
> effective. PST's imaging is pretty safe, not destructive.
>
> A request line - Remember, less than 1% of you audience call
> the studio line for requests...the percentage is a little
> higher for promotions.
>
> Promotions - yes, they can be effective and important to the
> success of a radio station.
>
>
> > Something tells me if Nassau were to give ownership and
> > controlling rights of the station to Nazzy or any other
> > member of the station and say "see if you can do better
> than
> > we have"...you'd see a big change in talent's moral,
> quality
> > of the broadcast, and sales.
>
> That's the problem, no one GIVES ownership of a station
> away. A company PAYS to own a radio station and they have a
> plan for future success. Look at the way CC got kicked
> around on this board for years. No one agreed with their
> plan and now they have turned that stations around, hiring
> more people, broadcating to the community, etc...give Nassau
> the same amount of time and I am sure things will be better.
>
<P ID="signature">______________
-TheGuy...InTheRadio</P>
