The NBA went head to head with the NFL on Christmas Day, and the NFL won. Even though their games were on Netflix, and the NBA was on ABC/ESPN.
barrettmedia.com
NFL Viewership Easily Eclipses NBA Viewership on Christmas Day
"Netflix’s Christmas Day NFL doubleheader delivered record-setting results, highlighted by the Detroit Lions–Minnesota Vikings matchup becoming the most-streamed NFL game ever in the United States."