gregg75 said:
Where did NBC go wrong? Well, the Tonight Show in primetime was strike one. Then,
their new shows that bombed this year was strike two. Maybe it's time to pull out the
Dateline stings "To Catch A Predator" again.......but they're already running Dateline
two nights a week.
"I'll be right down in a jiffy. There's some milk and cookies on the kitchen counter I
made just for you."
From an outside observation, NBC's problems are easy to pinpoint and easy to fix.
It comes down to basics. Compare what CBS has to NBC...
CBS has remained popular becuase they do not stray too far from tried and tested formula. If you compared the types of shows CBS aired during the 1970s to today, it would not look all that different. CBS had Police dramas, and multi-camera comedies. They even had 60 Minutes and Hawaii 5-0 in BOTH decades, and both are popular now.
Now, lets look at NBC...
Reality shows... dramedies... dramas. Their comedies are single camera, no laugh track.
There is not a lot of energy there. I don't get excited about watching the Office, a show that had it's day but has become stale. Same for 30 Rock, etc... They had 5 minutes of novelty, but in the long run, we've seen this one, wet get the gag.
When NBC did well, they had tested formula: Police dramas at the opposing ends of the weeks, multi-cameras mid-week, and mystery, crime or medical drama in the 10/9 Central time slot every night. Brandon Tartikoff got this, as does Less Moonves right now. Remember CHiPs? Knight Rider? The Cosby Show? The A Team? Facts of Life? Different Strokes? How about Friends? Seineld? ER? Hill Street Blues? St. Elswhere? L.A. Law?
The only areas where NBC does well is areas where they stick with formula: The Tonight Show, Today, NBC Nightly News, and SNL. Again, all shows that are tested, tried, and true. This is the same area where CBS has struggled, and for the same reason.
NBC should learn from this, and go back to tested formula. CBS has reality shows too. But your edgy, oddball stuff is not your core, and it isn't where you will get ratings, or sell your advertising.