T
theradioguy2004
Guest
I would like some advice. I am considering going to work for a online company that plans to offer career help for program directors and air talent, but I want to see if any of you think this type of company would succeed.
They have a number of currently working program directors and have access to a major consultant. They also have a person who is programing with XM's 70's channel and has been an operations manager in two major markets and programmed in a number of medium markets. Another person has programmed in both major and medium markets and is currently a major market production director.
They plan to produce CDs from submitted airchecks. They can include a picture and resume on the CD if desired. This will probably run about $15.00.
Later they plan to offer a number of services that would probably range from about $10 to $25 each. One will be to allow jocks to post resumes and airchecks. Another is to offer an aircheck critique for those who want more national ideas of how to improve, to supplement critiques from their own PD's. Additionally they plan to offer career ladder aircheck critiques. A free list of jobs openings will be available too.
Finally, for about $10.00 a piece, you would be able to ask career assistance questions, such as how do I get my first job as a PD, how do I deal with a situation of being overlooked for promotion, or other career dilemmas. All responses will be delivered by email after receiving the airchecks via email.
I have a great deal of experience on air and programming in both medium and major markets, but I am not a "name" radio person myself, so while I will help with some of this, my main job will be working as the webmaster and promotions person. I currently have a successful online business, so I have been out of radio for a few years, but if there had been a site like this around when I was in radio, I would have used many of its services.
I have done some keyword research and the competition for this type of business is low. My concern is whether or not there is a market for this. So many people have gotten out of radio in recent years because of decreased job security due to corporate downsizing, voicetracking and such. Another issue is that young radio people may be so idealistic about their careers that they may think that they don't need any help and that experienced people may not need this type of service.
I would appreciate any thoughts that anyone has. Would you use a service like this?
They have a number of currently working program directors and have access to a major consultant. They also have a person who is programing with XM's 70's channel and has been an operations manager in two major markets and programmed in a number of medium markets. Another person has programmed in both major and medium markets and is currently a major market production director.
They plan to produce CDs from submitted airchecks. They can include a picture and resume on the CD if desired. This will probably run about $15.00.
Later they plan to offer a number of services that would probably range from about $10 to $25 each. One will be to allow jocks to post resumes and airchecks. Another is to offer an aircheck critique for those who want more national ideas of how to improve, to supplement critiques from their own PD's. Additionally they plan to offer career ladder aircheck critiques. A free list of jobs openings will be available too.
Finally, for about $10.00 a piece, you would be able to ask career assistance questions, such as how do I get my first job as a PD, how do I deal with a situation of being overlooked for promotion, or other career dilemmas. All responses will be delivered by email after receiving the airchecks via email.
I have a great deal of experience on air and programming in both medium and major markets, but I am not a "name" radio person myself, so while I will help with some of this, my main job will be working as the webmaster and promotions person. I currently have a successful online business, so I have been out of radio for a few years, but if there had been a site like this around when I was in radio, I would have used many of its services.
I have done some keyword research and the competition for this type of business is low. My concern is whether or not there is a market for this. So many people have gotten out of radio in recent years because of decreased job security due to corporate downsizing, voicetracking and such. Another issue is that young radio people may be so idealistic about their careers that they may think that they don't need any help and that experienced people may not need this type of service.
I would appreciate any thoughts that anyone has. Would you use a service like this?