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Net Radio's Surprise

C

chadd

Guest
The call for imaging a net radio station wasn't exactly expected... but now I've voiced one and we produced it up at Krash Creative. I guess the "radio" in me just assumed internet radio's just some dood playing his iPod over a stream to nobody. I was WRONG! Now I'm thinking in a whole new direction.

Where does "imaging" sit with most internet radio?

Lots of luck to all of ya, and I can't wait to read more of the updates!
 
Well some stations are just "ipods" thumping away but a lot are not. A lot of stations I know of have imaging, and sound clean, fluid and good.

It wont be the first time I have had emails wondering what frequency I'm on and in what market! ;D (and that includes Australia as my station name follows Ozzie naming conventions, but that is just pure coincidence)
 
chadd said:
Where does "imaging" sit with most internet radio?
Click to expand...

I think it's all dependent on the operator. Those who come from a radio background will usually have imaging similar to broadcast radio. I've heard many young people who have started stream with either very basic imaging or they prefer the "all music" approach, which to me is a little too sterile. I suppose it's all a matter of opinion.
 
Do you think it's a market worth focusing on for a voice talent? How is revenue generated to fund the "professional sprinkles" on the cake-- banner ads?
 
Well there are a few voices that make some money out of some stations, but not sure how much etc. Some stations use radiodaddy.com where they can free vo's. It's not a lucrative market imho.
 
American Media Services has released the results of a new national telephone survey (3/30/08) involving over 1,000 adults.

According to the study 33% said they had listened to Internet radio before and more than half of that number – 53% said that they had listened to an Internet radio station within the last month.

Of that number, younger people are more likely to embrace Internet radio -- 44.5% of 18-24-year-olds.

Edward F. Seeger, American Media Services chairman of the board, concluded that a “significant number of Americans are comfortable with listening to Internet radio and with the new technology that supports it."

So, once again the stats prove that web radio is here to stay and that the next generation will be listening online and not necessarily OTA. A radio station's need for a tower and transmitter will be less important in the future.

http://www.radioandrecords.com/RRWebSite/

C5
 
chadd said:
Do you think it's a market worth focusing on for a voice talent? How is revenue generated to fund the "professional sprinkles" on the cake-- banner ads?
Click to expand...

There are many voice-over talents out there doing internet radio imaging. We use Jeff Straub for our station, but there are many options.
 
Hey gang go to live 365 and u will hear some of the best stations around,they or we work at regular jobs during the day and at night the internet radio bug catches us at night,for example my station is bigbamradio out of dacula,ga,one thing i like abut live 365 they have all kinds of ways to promote your station they even keep graphs on how many people listened that day lets u know your peak times etc......so check out my station at live365.com/bigbamradio
 
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