New GM at KEZW, How Long Does Rick Have Left?

[BobHamilton]

Does the PD of KEZW get the book with this GM? Long overdue! Time will tell. Rumor is YES his time messing up the station has come!

 

[bluescreen]

> Does the PD of KEZW get the book with this GM? Long
> overdue! Time will tell. Rumor is YES his time messing up
> the station has come!
>
Call me boggled but a 2.4 12+ is pretty damn good for an AM station whose target audience already has one foot in the casket. Most Adult Standards stations would be pleased as punch to have a 2 share. Just be happy the Madison Avenue suits haven't decided to completely relegate the format to public radio because the over 55 crowd doesn't generate enough ad revenue.

 

[SaltyDog]

> Call me boggled but a 2.4 12+ is pretty damn good for an AM
> station whose target audience already has one foot in the
> casket. Most Adult Standards stations would be pleased as
> punch to have a 2 share. Just be happy the Madison Avenue
> suits haven't decided to completely relegate the format to
> public radio because the over 55 crowd doesn't generate
> enough ad revenue.

Not only that, but the new market manager for a 4 station cluster is not likely to make firing the AM station pd (who has had 3 up books in a row) a top priority.
The previous GM got promoted to a bigger market (Seattle) so it's not as if there is a mandate to fix a busted cluster.

Even if it were, getting a new GM would mean that anyone who was ABOUT to get fired would get a reprieve while he assesses the talent he has. <P ID="signature">______________
<a href="http://saltydog.5gigs.com">
The Salty Dog</a>
</P>

 

[nokidding]

The G.M. usually looks at sales figures to make decisions, unlike a PD who SHOULD fight for ther talent at any cost. As for KEZW, when you're dealing with a format that sees 100+ people in you target demo with-in a 200 mile radius (which they don't even reach)die each day and you still pull those numbers...Rick is safe. Good product. Good staff. Good guy.

> > Call me boggled but a 2.4 12+ is pretty damn good for an
> AM
> > station whose target audience already has one foot in the
> > casket. Most Adult Standards stations would be pleased as
>
> > punch to have a 2 share. Just be happy the Madison Avenue
>
> > suits haven't decided to completely relegate the format to
>
> > public radio because the over 55 crowd doesn't generate
> > enough ad revenue.
>
> Not only that, but the new market manager for a 4 station
> cluster is not likely to make firing the AM station pd (who
> has had 3 up books in a row) a top priority.
> The previous GM got promoted to a bigger market (Seattle) so
> it's not as if there is a mandate to fix a busted cluster.
>
> Even if it were, getting a new GM would mean that anyone who
> was ABOUT to get fired would get a reprieve while he
> assesses the talent he has.
>

 

[Pendy]

> Does the PD of KEZW get the book with this GM? Long
> overdue! Time will tell. Rumor is YES his time messing up
> the station has come!
>
Rick has always done more than what was expected by Entercom and with no budget, including no new banners with the new logo which the logo was done with relatively little money except with what resources some other people in the building could supply him with. That AM has again and again exceeded expectations due to Rick. I seriously doubt he will be gone unless he decided to make the change himself or Entercom flips the format.