New Houston breakfast show bombs accroding to R&R

[mattii70]

From the article:
http://www.radioandrecords.com/Newsroom/2005_12_08/cluttervs.asp

"One example showed the steady drop-off one station saw after changing its morning show team; share had been a steady, weekly 0.9 before the switch, and dropped off steadily each week during the first month of the new team. Snyder said that example should serve as a warning against waiting too long to make changes if a show isn't working."

The only new show I can think of is Sam 'See Ya' Malone on KHMX. Did Clear Channel make a mistake luring him away from KRBE and ditching Roula & Ryan?<P ID="signature">______________
Searchable list of stations streaming from the USA
www.thestreamcenter.com</P>

 

[Fo-Fo-Fo-Hye]

See the posts below. Look for lots of ramblings from dbomb and lots of educated responses from David Eduardo.

> From the article:
http> ://www.radioandrecords.com/Newsroom/2005_12_08/cluttervs.asp
>
>
> "One example showed the steady drop-off one station saw
> after changing its morning show team; share had been a
> steady, weekly 0.9 before the switch, and dropped off
> steadily each week during the first month of the new team.
> Snyder said that example should serve as a warning against
> waiting too long to make changes if a show isn't working."
>
> The only new show I can think of is Sam 'See Ya' Malone on
> KHMX. Did Clear Channel make a mistake luring him away from
> KRBE and ditching Roula & Ryan?
>