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new Radio ratings updated

D

djgoli

here it is boys and girls.. a chart of past and present data ..

some things to notice (That weren't really mentioned so far due to the bigger stories involving chfi/cbc radio one) ..

Mojo gets a 1.5 share! .. thats a significant increase over the past few books

and speaking of books..

way to go CIDC (Z103) .. up 4 books in a row (morning show) and holding stead in the mid 4 shares..

and way to go Rogers ( Jack off 92-5 FM) ..Down 4 books in a row, sink sink sinking..

http://www.geocities.com/torontoradio2002/ratings.htm
 
Where can I find the ratings for London Ont?
Thanks



> here it is boys and girls.. a chart of past and present data
> ..
>
> some things to notice (That weren't really mentioned so far
> due to the bigger stories involving chfi/cbc radio one) ..
>
> Mojo gets a 1.5 share! .. thats a significant increase over
> the past few books
>
> and speaking of books..
>
> way to go CIDC (Z103) .. up 4 books in a row (morning show)
> and holding stead in the mid 4 shares..
>
> and way to go Rogers ( Jack off 92-5 FM) ..Down 4 books in a
> row, sink sink sinking..
>
> http://www.geocities.com/torontoradio2002/ratings.htm
>
 
> here it is boys and girls.. a chart of past and present data

Certainly the way CBC Radio One cratered because of the lockout and has continued to fall even after its end, has to be worrying everyone on Front St. But one other thing jumps out at me...the fadeout of CHUM-AM after a brief resurgence as an oldies station following the botched experiment with a national sports network. 1.1 has to be the worst share that CHUM-AM has recorded as a music station since it started broadcasting around the clock in 1957. It would be unrealistic to ever get it back to double digit shares again like it enjoyed 30 years ago, but surely it could do better than that if programmed differently.

You have to wonder if Jim Waters is thinking seriously once again about trying some kind of spoken word format to get more out of that 50,000 watt signal. In his shoes, I would be...and with the FM station now clearly in the driver's seat in the Toronto DMA, he has room to experiment with the AM signal to make it a competitive force again.
 
> You have to wonder if Jim Waters is thinking seriously once
> again about trying some kind of spoken word format to get
> more out of that 50,000 watt signal. In his shoes, I would
> be...and with the FM station now clearly in the driver's
> seat in the Toronto DMA, he has room to experiment with the
> AM signal to make it a competitive force again.
>
1050 added talk programming recently (ie Dini Petty Fridy morning, 9am)
Who knows what their next move will be?
I am indeed amazed to see 640 Toronto beat 1050 Chum for the first time since dropping music, but DO keep on mind, they had to pay out Really big bucks to steal John Oakley from CFRB...just to get their current 1.5 share.
Is it really better than paying a lesser known name far less money to do mornings, and perhaps have only slightly lower numbers?

For 1050 to change their format again, the same problem may occour.
Top dollar spending, but only to bring in a 2 share (if lucky)<P ID="signature">______________
"If you never say NO, How much is your YES worth?"
</P>
 
> For 1050 to change their format again, the same problem may
> occour.
> Top dollar spending, but only to bring in a 2 share (if
> lucky)
>
Don't forget that they own a talk station in Vancouver that is "Talk radio for Women", so at a flick of a switch, if it is economicly viable, why not go talk radio for women, and let most of the programming come out of vancouver? How much would it cost to run that? What would the ratings be like then?
I think someone discussed this here before, but may not have been aware the format is already up and running.
Perhaps other CHUM group stations out there may even want to pick up the Vancouver feed too?
 
Jack should change.
The idea of no djs is a joke.
the current ratings show that a format change is imminent.
They should tackle Edge and Z somehow or something.
A CHR of somesort that says to both stations "HELLO!! YOU HAVE COMPETITION!...and we're gonna do it right this time!...no threat to FLOW!...NO URBAN!"
 
I think one of the problems with 1050 CHUM is the audio. Dull & muddy. Sounds terrible. They used to sound great. Sometime between going all sports and returning to the oldies format, they let the audio get terrible. It was stereo before (as were most other TO AM stations...) but now it is mono. Check out CKOC-1150 in Hamilton. Unfortunately, they are no longer in stereo either but their audio sounds much better. My guess is when CHUM went sports talk they decided audio quality wasn't important and they let it slip. Suggestion: clean up the audio and put it back in stereo! Another thing, IMHO, is their execution. Sorry, but it sounds like a half-assed attempt since they returned from the sports format. CKOC-1150 sounds like they put some real effort into it...and I think they are live more hours of the day than CHUM. One more thing...the Dini Petty show. Make up your mind. You're either a music station or a talk station. Trying to be both ain't gonna work. If I tune to CHUM, I want oldies music. If I tune to CFRB, I want talk and if I want news I tune to 680. Pick a format and stay with it. I think oldies can do better on CHUM, but CHUM is going to have to get the audio sounding better and but forth a better effort.

Speaking of oldies, has anyone heard CFCO-630 in Chatham? If not, whenever you find yourself headed toward London or down to Niagara, check them out. You just have to head west or south far enough that the splatter from 640 doesn't kill you. They are "Classic Gold CFCO" and they sound awesome. AM-Stereo never sounded better and their execution of the format is dead-on. With 10-KW on 630, they have a really good signal, too. They are really more of a "full service" format with a heavy emphasis on local news and events and music that is more like "easy oldies." I had an opportunity to stop by and see their station last summer. Nice people. Much better operation than I would expect in such a small town. They also have a couple of FMs, but it is the AM that caught my attention. Great music, great format and execution. And AM audio never sounded better. To really appreciate the quality of the audio you'll have to head west far enough to get their signal stronger. Maybe a nice weekend drive when the weather imoproves. They are doing it right.



> > For 1050 to change their format again, the same problem
> may
> > occour.
> > Top dollar spending, but only to bring in a 2 share (if
> > lucky)
> >
> Don't forget that they own a talk station in Vancouver that
> is "Talk radio for Women", so at a flick of a switch, if it
> is economicly viable, why not go talk radio for women, and
> let most of the programming come out of vancouver? How much
> would it cost to run that? What would the ratings be like
> then?
> I think someone discussed this here before, but may not have
> been aware the format is already up and running.
> Perhaps other CHUM group stations out there may even want to
> pick up the Vancouver feed too?
>
<P ID="signature">______________
Consolidated Corporate Radio S U C K S !!!!!!</P>
 
> Speaking of oldies, has anyone heard CFCO-630 in Chatham?

I noticed they have a website, and from that I learned that they repeat on FM at 92.9. Would this make it easier towards London if 640 still cuts in, to just switch to FM?

I know, towards Niagara that can't happen, because Buffalo's 92.9 kicks in, but Where is the best place to be, if 640 is still cuting in, and I switch to FM to try picking the station up?

Here's the link, too bad it doesn't stream )-: www.630cfco.com/

<P ID="signature">______________
"If you never say NO, How much is your YES worth?"
</P>
 
I forget how much power they have on 92.9 but it isn't much...maybe 100 watts. If I remember correctly 92.9 is gone before it hits London, but 630 is still fairly strong. Heading toward Niagara from TO I have never tried it...I only thought to try it while actually in the Niagara region. It's weak but you can get it. I would think that once you get a few miles south of the tower farms off the QEW in Hamilton, you might be able to get them. Most of the TO stations blast their signals right across the lake to TO, so once you get south of the tower farms you are in their nulls. 680 does some rather interesting phase cancelling as you head toward Niagara on the QEW, past the tower farms.


> > Speaking of oldies, has anyone heard CFCO-630 in Chatham?
>
>
> I noticed they have a website, and from that I learned that
> they repeat on FM at 92.9. Would this make it easier towards
> London if 640 still cuts in, to just switch to FM?
>
> I know, towards Niagara that can't happen, because Buffalo's
> 92.9 kicks in, but Where is the best place to be, if 640 is
> still cuting in, and I switch to FM to try picking the
> station up?
>
> Here's the link, too bad it doesn't stream )-:
> www.630cfco.com/
>
<P ID="signature">______________
Consolidated Corporate Radio S U C K S !!!!!!</P>
 
Re: Oldies stations

> I forget how much power they have on 92.9 but it isn't
> much...maybe 100 watts. If I remember correctly 92.9 is
> gone before it hits London, but 630 is still fairly strong.
---------
CFCO 630 has a fair signal in my part of London, but it is far better out on Highway 402 near Strathroy. They wouldn't be able to broadcast 92.9 into the London area, because of 92.7 in London (BX-93). As an oldies station, CFCO is quite good.

Heading east from Toronto, 980 KRUz from Peterborough isn't a bad oldies station either. It's been awhile since I've listened to it on a radio as I often get it streaming online, so I can't recall if it was stereo or mono...but they're a bit like CFCO in terms of community service. I've been able to get CKRU as far east as past Napanee, and as far north as Bancroft and Bala.

CKOC is definitely a way better oldies station than CHUM today, and its signal seems to reach further. I can get a fair signal for CKOC in London and Muskoka, whereas CHUM can only be picked up periodically in the east part of London, and barely at all in Muskoka. The only exception is at night, where CJRC in Gatineau, Quebec (also on 1150) interferes with CKOC considerably. CHUM used to be way better 15 years ago, when they were first playing the oldies format.

London has had little success with the oldies format, having been tried on all three of the AM stations there over the past 15 years - most recently on CKSL 1410, which has almost always been the lowest-rated station in London. The signal for that frequency has always been very, very weak, and the signal disappears a very short distance outside London city limits. Heading west on the 402, CKSL is almost gone once you reach Mount Brydges, and heading east on the 401, the same happens by Ingersoll. Heading north the signal is almost gone at Hwy 7. If Standard Radio put some money into that station and improved its signal, it could've had a chance.

Perhaps Toronto has too many AM stations now? The market might need to let go of one or two stations.<P ID="signature">______________
From WNBC-TV New York this is Liiiiive at Fiiiiive!</P><P ID="edit"><FONT class="small">Edited by mjlarochelle on 12/13/05 03:44 PM.</FONT></P>
 
Re: Oldies stations

> Perhaps Toronto has too many AM stations now? The market
> might need to let go of one or two stations.
>
There's still room on the AM dial in Toronto at 1470 where CHOW (Now CIXL 91.7 Welland) once was, and at 1480 AM where there was once a station in Newmarket, that also went FM (Foxy 88five)

The AM dial in Toronto isn't crowded...it's the FM dial that's full there.<P ID="signature">______________
"If you never say NO, How much is your YES worth?"
</P>
 
Does anyone have ratings for specific dayparts in Toronto.

I.e. Afternoon drive (3-7p) and Evening shows (7-10p)

thxs



> > > Where can I find the ratings for London Ont?
> > > Thanks
> >
> > www.Milkmanunlimited.com/tunedin.htm scroll down until you
>
> > see ratings for London.
> >
>
> Many thanks-
> Just what I was seeking
>
 
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