wilddj said:
RollTide! You are what is wrong with message boards like this. You are the person who just gets on here to get people fired up. You enjoy posting something that gets someone mad. You seem like you have a bone to pick with Black Crow! Did they fire you or something?
Take Star 99.1 yes it is hurting. But I blame more of that to the over sampling of 55+ by Abitron. I don't believe Star 99.1 is in the toilet, than I believe the Classic Country Station in Hartselle was in the Top 5 a couple of books ago! Arbitron is outdated and is killing some good companies.
Once again Star is struggling. But 100,000 or not it has 4 direct competitors. Now The River, WZYP, Lite 96, and WDRM is like Country AC. You seem like a smart programmer. What would you do Rolltide?
Thank you for engaging me in conversation about this. That is why I post, to spark conversation and hear opinions and ideas! First, no I have never worked for nor do I know anyone at black crow nor do I have anything out for them. The funny thing is I agree with SOOO much of what you just said! Quickly about The Rocket. I love'em! GREAT rock station. One of the best left in this country I think. But when I mentioned their drop in numbers, I wasn't only referring to 12+. I know their target is male and they dominate, but when Fish started even their female numbers sky-rocketed! Those numbers then began falling which led to their over all downward 12+ slump. Where your quote of me stops is where I asked if anyone thought the creud humor of Fish's show had worn off (and I meant, but admittedly was not clear, was with women, and thats not a hit against Fish's show, I think its great). I know they aren't worried as much with a decline in women listeners but I'm sure they loved being number 2 while it lasted.
I think big corporate is killing radio. That's why I am on Star 99.1 so bad right now! I want to see them improve again. I have always been quick to give props to black crow when they have done well, but you seem to have ignored finding examples of that. I love it when small and private owned stations do well against corporate. I'm proud to see it. I also agree that arbitron is out dated, but I caution you to not write off WQAH so quickly because they have many more audience than you think. They are the only ones with classic country in this market and this is definitely a market that classic country would do well in. But for WAHR to fall that far that quickly is not totally due to outdating or imperfections of the arbitron system. There is a problem. They have been on a steady decline in every demo, and it is unacceptable. It's not like 100.3 The River, and Lite 96.9 are new stations and Star 99.1 has always stood their ground against them until now. Changes need to be made and if posting that comment on here fires them up to make those changes and do better than good. That's why I said what I said about 93.3 because they have has never done well as country so I posted my ideas as to how I think the signal could be put to better use, which several people have agreed with. Does anyone disagree? Please say so and why. I'd love to discuss it.
I post on here to express and hear opinions. That is why I often say "What are your thoughts?" at the end of my posts, so I honestly don't see what about my posts on here have you feeling like all I want to do is just make people angry. Think about it, if that were my intent I would be insulting and vulgar which I am neither. Radiosrule2's comment of "His/her views are often funny to read but worth about as much as AIG's stock" for example, is meant to be insulting to me. I have never posted anything to or about anyone such as this (except for my reply to that particular insult). I have seen people that speak to others like that all the time on here come and go and I hate it just as much as you. I've always had great conversations with everyone here and I have always enjoyed posting here so forgive me if I am a little confused as to the sudden hostility. The reason I mention when stations start doing poorly is because I hate to see management miss-handling things and letting them fall so badly. It is our right to complain when our stations aren't being run well in order to get them back on track again. The same for when I complement stations for doing well. They deserve praise for their hard work. What is hostile about posting that? You, wilddj, have also done the same, posting what you like and dislike about show, stations, etc. I remember a fairly rescent post from you discussing problems you had with The Rick and Bubba Show. That is your opinions and that is one reason why this board is here. You didn't do it to make anyone mad, you were just having conversation, so why am I being blasted for trying to conversate?
So, you ask, what would I do with Star 99.1 to improve? Well, I don't think the new morning show is working. They need to bring in good local morning jocks. I personally think they need to play more of todays a/c hits and a little less old stuff. Leave the heavy playing of old hits to Lite 96.9 & go for the younger a/c audience and show them that you have something different to offer. Now that I feel like I have written a novel lol, for what its worth I am sorry if I have made anyone angry. It is not, nor has it ever been my intent, but I refuse to apologize for posting my opinion, (good or bad) with the intent to spark inspiration, conversation, and debate.
TALLRED said:
Another idea... someone may have already mentioned this but simulcast WVNN on 92.5/93.3 or WHRP on 94.1/92.5 (like the "Cool 92-94" setup.) Decatur has a sizeable African American population and the "Adult Mix" could lkely gain listeners in the Morgan/Lawrence County areas.
I agree with you. I posted a little while ago that if they simulcasted 93.3 with WVNN they could put 94.1 and 92.5 back together and improve WHRP's coverage in Athens and Decatur. If they are reluctant to do that, I also had the idea of maybe simulcasting sports WUMP on 92.5 along with their 103.9 translator for better FM sports coverage. That might improve their numbers. What do you think?