Someone needs to tell Hurricane Dave, PD at Hot 107.9, that because he is on Facebook saying his station has beat V103 for a second book in a row and Hot is number one in the 18-49 demo. And he promises a 3-peat, if that's possible.
That's a shame he is the PD doesn't even know the demo breakdown, LMAO. Yeah, Hot is #1 with 18-34, but it's #3 (tied with Q-100) when it comes to the 18-49 demo. If Radio One was a smart as they would be trying to figure out a way to win the 18-49 year olds because that is where the revenue flow and the ratings truly lies.
However, the problems with this market is most 18-49 year olds like contemporary hip-hop and R&B along with the urban classics hence why V-103 is able to beat them. The latter is what Hot tends to avoid, thus the upper portion of that significant demo generally is averse to the station's musical choices.