Nothing Changes
Not that I am defending Nexstar, but name me one company where employees are paid what they deserve and the operation is run for the sole purpose of providing the best quality news and programming possible ?
Also name me a company where top executives don’t get golden parachutes while employees get golden showers.
I certainly can’t think of any.
In my 30 years in broadcasting I can only think of one company that I had the privilege to work for, Malrite, where employees were treated with respect. And that was because of two general managers who ran the place. After those two gentlemen left, and the station was sold, the place went to hell in a hand basket.
What you describe will continue to happen as long as there are people willing to work for peanuts just to appear on TV. And management doesn’t give a damn if those people are there for just a few months or years and move on, just as long as the station makes money. Well here’s a little secret. Stations with high employee turn-over rates normally are at the bottom of the ratings pile because the viewing public likes consistency.
This is why 13 and 10 have such a loyal following. Even though those stations have their share of Elmira TV graduates, at least their anchors have been around long enough to know their zip codes and how to pronounce the name of the Town of Chili (Chi lie)
What is truly a shame is that Channel 8 has broken a number of stories that 10 and 13 have to play catch-up on the following day. Yet, because 8’s ratings are far below those of their competitors, the average viewer will think that the other two stations were on top of a story that actually was featured on 8 the previous day.
I’ve said it before and I will say it again. What Channel 8 needs to compete in the Rochester market is brand new ownership. A broadcasting operation that is willing to spend the money to hire and keep good talent. Not discard hard-working employees just to save a buck, or bring on board someone with little experience because they make for good eye-candy and work cheap. Unfortunately 8 has had a series of owners who are more concerned with the bottom-line than they are with trying to garner more viewers.
My 2006 predictions have already come true. I said that there would be one or two on-air people at 8 that would not be around after 2006. Steve Levine has already left. Whose next?
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"I won't be wronged, I won't be insulted and I won't be laid a hand on.
I don't do these things to other people and I expect the same from them".</P>