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News Ratings: May 2007

michael hagerty

michael hagerty

Since someone always asks, I figured I'd anticipate the request. Here's how the news wars went in the May, 2007 sweeps. No real numbers, since Neilsen's no more happy about that than Arbitron, but as usual, I'll show the rankings, the distance between the stations, and this time, the percentage loss or gain in household rating compared to May 2006:

4:30 AM
1. CBS5 (up 83%)
2. KPNX: Early Today (0.4 behind CBS5, up 17%)

5:00 AM
1. FOX10 (up 19%)
2. KTVK (0.5 behind FOX10, down 18%)
3. KPNX (0.1 behind KTVK, up 30%)
4. CBS5 (0.3 behind KPNX, up 25%)
5. ABC15 (0.6 behind CBS5, down 20%)

5:30 AM
1. FOX10 (down 4%)
1. KTVK (tied with FOX10, flat)
3. KPNX (0.3 behind KTVK and FOX10, up 54%)
4. CBS5 (1.1 behind KPNX, flat)
5. ABC15 (0.1 behind CBS5, up 14%)

6:00 AM-7:00 AM
1. KTVK (flat)
2. FOX10 (0.9 behind KTVK, down 3%)
3. KPNX (0.2 behind FOX10, up 68%)
4. ABC15 (1.6 behind KPNX, down 6%)
5. CBS5 (0.5 behind ABC15, up 10%)

7:00 AM-9:00 AM
1. KTVK (up 5%)
2. KPNX: Today Show (0.8 behind KTVK, up 21%)
3. FOX10: (0.4 behind KPNX, up 19%)
4. ABC15: Good Morning America (1.2 behind FOX10, down 5%)
5. CBS5: The Early Show (0.6 behind ABC15, flat)

11:00 AM
1. KTVK (down 37%)

12:00 Noon
1. CBS5 (up 3%)
2. FOX10 (0.6 behind CBS5, up 4%)
3. KPNX (1.0 behind FOX10, flat)

4PM
1. ABC15 (up 24%)

4:30
1. KTVK (down 10%)
2. KPNX (1.0. behind KTVK, up 43%)

5PM
1. KPNX (up 31%)
2. KTVK (0.4 behind KPNX, down 10%)
3. FOX10 (0.2 behind KTVK, down 11%)
4. ABC15 (0.7 behind FOX10, up 36%)
5. CBS5 (0.9 behind ABC15, down 11%)

5:30
1. KPNX: NBC Nightly News (up 17%)
2. KTVK (2.0 behind KPNX, down 13%)
3. FOX10 (0.4 behind KTVK, down 12%)
3. ABC15: World News with Charles Gibson (tied with FOX10, up 42%)
5. CBS5 (1.2 behind ABC15, down 4%)

6:00 PM
1. KPNX (down 15%)
2. ABC15 (0.5 behind KPNX, up 44%)
3. KTVK (0.1 behind ABC15, down 10%)
4. CBS5: The CBS Evening News with Katie Couric (0.3 behind KTVK, down 3%)
5. FOX10 (0.3 behind CBS5, down 6%)

6:30
1. CBS5 (up 6%)

8:00 PM
1. KTVK (down 14%)

9:00 PM
1. FOX10 (up 15%)

10:00 PM
1. KPNX (up 8%)
2. CBS5 (0.4 behind KPNX, down 5%)
3. FOX10 (1.4 behind CBS5, up 2%)
4. ABC15 (0.8 behind FOX10, down 17%)
5. KTVK (1.3 behind ABC15, down 19%)




---Michael Hagerty
 
While it's obvious that Young & The Horny gives a bump to
the channel 5 Noon Balloon, and their "almost" numbers at 10
are courtesy of CBS prime, it's also obvious that KPHO-TV is
not Seeeeeen and not heard on Jive At Five and at 5:30.

Can anyone divulge the total pecking order at 6:30--how does
news on 5 do in relation to Wheel Of Torture and the other
offerings?
 
oldiesfan6479 said:
Can anyone divulge the total pecking order at 6:30--how does
news on 5 do in relation to Wheel Of Torture and the other
offerings?
Click to expand...

6:30
1. ABC15: Wheel Of Fortune
2. KTVK: Entertainment Tonight (1.8 behind Wheel Of Fortune)
3. KPNX: Extra (0.8 behind Entertainment Tonight)
4. CBS5: News (0.1 behind Extra)
5. FOX10: Will & Grace (1.2 behind CBS5 News)
6. CW6: King Of Queens (0.3 behind Will & Grace)
7. My45: That 70s Show (0.7 behind King Of Queens)
8. AZ-TV: Married...With Children (0.9 behind That 70s Show)
9. ion51: Alice (0.1 behind Married...With Children)

---Michael Hagerty
 
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