Sorry if this has already been brought up before...
During March Madness, KPHO-Phoenix (and I would imagine other CBS affiliates) uses its digital subchannels to carry multiple games at the same time.
Has there ever been any thought into doing this with NFL games? What would be the reasons that the NFL would not allow it?
During March Madness, KPHO-Phoenix (and I would imagine other CBS affiliates) uses its digital subchannels to carry multiple games at the same time.
Has there ever been any thought into doing this with NFL games? What would be the reasons that the NFL would not allow it?