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No Live DJ's All Day on WCBS-FM- Bright Idea ?

xmradiopro

xmradiopro

WCBS-FM is playing their one hit wonders program with Ron Parker that was pre-recorded.
I don't recall in all the years that WCBS-FM didn't have live DJs in on Thanksgiving Day.
Could this be a bright idea from their new program director ? Happy Thanksgiving!
 
Thanks to technology, it is very easy to give all the jocks off on a holiday. Some stations have their jocks voice track on holidays..others go to a jockless "No Talk Turkey Day" approach. If a station has a good stable of part timers, it can give them the station for the day. Unfortunately, not all stations have this luxury.
 
Yes I realize all thank...I'm just bringing up the point that I believe this is the first year that no part timers, etc. DJs were live on WCBS-FM for Thanksgiving Day...This is probably why they elected to start their Top 101 countdown Friday morning at 6:00 AM.


yocco said:
Thanks to technology, it is very easy to give all the jocks off on a holiday. Some stations have their jocks voice track on holidays..others go to a jockless "No Talk Turkey Day" approach. If a station has a good stable of part timers, it can give them the station for the day. Unfortunately, not all stations have this luxury.
Click to expand...
 
Quite honestly, having Thanksgiving off boosts morale for people. If you're a part timer and hungry for hours, it's great, but Mike Francesa admitted on his show that the hardest shift to work is Thanksgiving afternoon, because NO ONE is listening.
 
I've been listening most of today to CBS FM and really enjoying these One Hit Wonders. I don't know whether it is pre-recorded or not and could not care less. I've been enjoying all the songs and information about the artists. It is nice to hear songs that I have not heard in awhile. Great memories on this Thanksgiving holiday. Rock on CBS FM 101. I understand tomorrow they are doing a TOP 101. Can't wait to hear it.
 
Yeah it is kind of refreshing but the music they are playing mostly early 60s doesn't go with the format 60s, 70s & 80s...what were they thinking here ?

Lissaradio said:
I've been listening most of today to CBS FM and really enjoying these One Hit Wonders. I don't know whether it is pre-recorded or not and could not care less. I've been enjoying all the songs and information about the artists. It is nice to hear songs that I have not heard in awhile. Great memories on this Thanksgiving holiday. Rock on CBS FM 101. I understand tomorrow they are doing a TOP 101. Can't wait to hear it.
Click to expand...
 
I think CBSFM should have had Bob Shannon & Connie T record this special instead of Ron Parker and the woman thats with him. Personally I would have rather heard The Top 500 Thanksgiving tradition instead. The top 101 of the 60s, 70s & 80s should have been done for labor day wk instead. From what I heard that wont be starting til 3pm tomorrow 11/23 from 6am til then its gonna be a Top 101 Xmas song countdown.
 
I looks like k-rock had live jocks today. they were giving away tickets ETC...
 
Jamie said:
I looks like k-rock had live jocks today. they were giving away tickets ETC...
Click to expand...

Don't let that fool you - they may not have to be live for that. I was getting a tour of a very popular FM station on a weekend and the voicetracked talent did contest solicits. One of the news people was actually manning the otherwise jockless weekend shift to answer the phones. I don't think he announced the winners' nanes, but he just sat behind the board waiting for each contest solicit.

Perhaps K-Rock DID have live jocks, but you never know.
 
MusicRadioUSA said:
Yeah it is kind of refreshing but the music they are playing mostly early 60s doesn't go with the format 60s, 70s & 80s...what were they thinking here ?
Click to expand...

This may have been a PPM motivated issue. In the PPM, listening on holidays is extremely low, so perhaps they thought they shoud do something a bit different.
 
No -- it's dumb and stupid beyond belief

Also tarnishes the credibility of the station.

When WABC was Musicradio the DJs had regular shifts over the weekend, even on Thanksgiving Day. Listeners in the Greatest City in the World expect nothing less.
 
Re: No -- it's dumb and stupid beyond belief

Yes well put..back then more was considered for the listener, since then management became extremely greedy completely forgetting about the audience or for that matter the holiday spirit. Today its all about the money.


chuckydoll said:
Also tarnishes the credibility of the station.

When WABC was Musicradio the DJs had regular shifts over the weekend, even on Thanksgiving Day. Listeners in the Greatest City in the World expect nothing less.
Click to expand...
 
When WABC was Musicradio the DJs had regular shifts over the weekend, even on Thanksgiving Day. Listeners in the Greatest City in the World expect nothing less.

all the specialness of back then is why the 60s/70s WABC jocks are still revered as iconic legends, more so than anyone since then, with the possible exception of Scott Shannon and his original early to late 80s Z 100 line up...
 
beefjerky said:
Quite honestly, having Thanksgiving off boosts morale for people.


What about the audience?
Click to expand...

Again, who's listening on Thanksgiving?

The times a DJ should be in is maybe the morning of thanksgiving and the evening of thanksgiving, because there will be people in cars driving.

But to have a DJ in there from 12-7 is malarkey.
 
beefjerky said:
Quite honestly, having Thanksgiving off boosts morale for people.


What about the audience?
Click to expand...

The cume on a holiday is, traditionally, very very low. I'd bet that's even true in New York City. A pre-recorded special, or voice-tracked personalities will not kill you on Thanksgiving Day. Or Christmas. Or New Year's. And, it's better to be a little more human and let your personalities enjoy the day with their families.

And for you WABC fans: There was no other way to run a station in the 1960's, outside of bringing the part-timers in.
I'm sure had there been another way that made sense, WABC would have done it. And remember, too. It was a different day and age then. In New York City, there were, still, fewer radio stations then than there are now. You had to protect that 60 share in Hooper. No station can get those kinds of numbers anymore, because of market compression.
But, again...the day and age were different. Let it be.

I don't think CBS-FM will die because of no jocks on a holiday where virtually every major personality in the city in other formats has the day off, is tracked, or is running a "best of" show.
 
In most cities, TV has their regular anchors and reporters on duty
on Holidays. Why should radio be any different? A great station
always wants to be the best and get the edge on their competitors.
Most radio stations just don't want to WIN that badly, anymore.
sigh...
 
In today's radio, with so much that is jockless or obviously voice-tracked, it is indeed true that a pre-recorded special is actually high-profile personality.

How you then feel about having a live DJ on Thanksgiving is a lot like how you feel about a live overnighter. In an era of scarce resources, it's a luxury. But it's also a lifeline for the people who are listening--the people who are most likely to depend on radio for companionship. That list likely includes anybody who would have the radio on during Thanksgiving.

In the mid-'90s, I actually got my owner to take an automated overnight shift live (only by redeploying existing salaries and moving the morning newsman to late nights). The phones rang all night--they had previously stopped around 10 p.m., even though the night jock was on until Midnight. The late night ratings went up. It certainly seemed worthwhile. But it's impossible to imagine it happening now.
 
surfdude said:
In most cities, TV has their regular anchors and reporters on duty
on Holidays. Why should radio be any different? A great station
always wants to be the best and get the edge on their competitors.
Most radio stations just don't want to WIN that badly, anymore.
sigh...
Click to expand...

Because TV isn't radio, and TV is in the midst of ratings sweeps.

No radio station is going to WIN based on what they do on Thanksgiving.
 
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