Jazz by the Boulevard happening September 21 - 23... Click below for info...
http://www.fortworthjazz.com/jazzfestival/index.cfm
http://www.fortworthjazz.com/jazzfestival/index.cfm
jeffdfw said:Jazz by the Boulevard happening September 21 - 23... Click below for info...
http://www.fortworthjazz.com/jazzfestival/index.cfm
VERITAS DE VOCE said:WJZZ in Hot-lanta and even KYOT in Phoenix gets a promotion machine behind it. (Note to C[ant] B[roadcast] S[ ???]: promotions can work if targeted properly). Fans care, artists interact and jocks are not half baked renditions of themselves when they decide to be philanthropic and visit KERA...er...makes location remotes.
K-Soul isn't doing that great because of the lightning in a bottle that 105 dot 7 collected floating down the Trinity. SJ could work there, but it would run into the same predicament, who will run it - and not into the ground.
Man, Dallas needs a little something like that back here. What else do boring financial and law firms use for hold music. Sarah McLaughlin's greatest hits? The Carpenters? Manilow?
jeffdfw said:Radio One has smooth jazz in Atlanta and it does really well (something like 3.6 12+) - why not sacrafice K-Soul and put SJ on 94.5?
Talktalk said:What is with you guys and Sommth Jazz...Seriously, unless these posts are ALL from Cameron Smith...give it up. If Smooth Jazz comes back to DFW it will die a painful death like last time. A Chunky Jazz Station, with a smooth (at work) element and a catchy hook might interest me...but there aren't many pd's that could pull that off.
Besides, is Smooth Jazz REALLY the best choice for a new format in DFW?
Talktalk said:know what the numbers were, but DE is a trusted source for information so I will let him tell you what shares were of ratings AND revenue. Not that you will believe him, but, here is a tip for you Veritas, and I know you will have trouble believing....just because YOU like something doesn't mean everyone else feels the same way.
DavidEduardo said:Talktalk said:know what the numbers were, but DE is a trusted source for information so I will let him tell you what shares were of ratings AND revenue. Not that you will believe him, but, here is a tip for you Veritas, and I know you will have trouble believing....just because YOU like something doesn't mean everyone else feels the same way.
The numbers had declined from low to mid 3's in 12+ in the early part of the decade to mid-2's by 2004. Billing was stuck around $10 million, and not growing. The problem was that by the Summer of '05 the 25-54 numbers were down to about a 2.2 in one case, and declining faster than the overall 12+, which was held up by the over-55 listenership which in a market like Dallas is a tough to impossible sell.
The sales figure was not even in the top 15 stations before the flip. Of course, the new format has done worse in ratings, but that does not take away the fact that the station was in decline, while the market was growing rapidly in revenues. Interestingly, the current revenue is higher than that achieved with jazz, since the demos are, it appears, more salable.
VERITAS DE VOCE said:Yes, the numbers don't lie and their demo was skewing older. I don't disagree at all. But there has to be a way it works in this market. Pick a top or large market. Jazz is there, and it's not like there is a brewing bastion of 13 year olds jamming to Chick Corea, Cannonball Adderley, Bill Evans and even Kenny G. It is an older scale but the CUME can grow if handled right. For what it's worth, (and not just because I am bitter homer of KOAI when I worked there), I loved the joint because I loved the music... not the management.
cklw800 said:Be on the lookout. You could be getting a new Smooth Jazz station in DFW next week. The BA Network is pushing for new full satellite affiliates in Top 50 markets. Dallas, St. Louis, Kansas City and even Pittsburgh are perfect fodder for it. Don't look for any localism. It will be fully syndicated, a selling point for BA. The station will be nothing more than a desktop computer at a satellite affiliate. The music will be the same, new millenium Muzak with covers of pop tunes and lots and lots of vocals. Smooth Jazz could be coming your way but it won't meet your "jazz afficionado" expectations. But at least the "format" will be there, even if the "music" won't.
cklw800 said:Be on the lookout. You could be getting a new Smooth Jazz station in DFW next week. The BA Network is pushing for new full satellite affiliates in Top 50 markets. Dallas, St. Louis, Kansas City and even Pittsburgh are perfect fodder for it. Don't look for any localism. It will be fully syndicated, a selling point for BA. The station will be nothing more than a desktop computer at a satellite affiliate. The music will be the same, new millenium Muzak with covers of pop tunes and lots and lots of vocals. Smooth Jazz could be coming your way but it won't meet your "jazz afficionado" expectations. But at least the "format" will be there, even if the "music" won't.