• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

No Sale Looming, ESPN 98.7 expected to pivot to Music

secondchoice said:
One would think they would have at least hired a sales staff if they were going to run it themselves. They could VT it with out of market talent. But by now someone somewhere would have let the cat out of the bag.
Click to expand...
Here we go again...

Emmis is selling the station. Why would they make an investment in hiring a sales staff and voice talent to track? Where are they gonna find said talent? That's right, they don't own anything else, so they have no talent.

A placeholder format (I still think it will be a WLIB simulcast) will be in place on Sept. 1, unless something changes otherwise.
 
secondchoice said:
One would think they would have at least hired a sales staff if they were going to run it themselves. They could VT it with out of market talent. But by now someone somewhere would have let the cat out of the bag.
Click to expand...
You don't hire a sales staff prior to doing a transfer. Nobody will buy an unproven station, and agencies will often wait for 4 to 6 books at least before seeing a need to buy if the format is successful. Local direct will hardly talk to a seller for an unheard of format when they are subject to many daily calls from all kinds of media reps.
 
RadioFixerCLE said:
Bloomberg already has 1130 WBBR that they can just simulcast. They're already doing so in Boston, simulcasting Bloomberg O&O 1330 WRCA over a rented FM station.
Click to expand...
But in NYC they have one of the better AM signals. In Boston, WRCA is a definite 3rd class facility.
 
NYRadioFan22 said:
Maybe 1010 WINS FM could move to 98.7 and alternative can return to 92.3 WHERE IT BELONGS!!!!!!!!!!!!!!!!!!!!
Click to expand...
No matter how many times you say it, it cannot happen. #1 Audacy is at the ownership cap and cannot add another FM. #2. If Alternative was successful and more importantly profitable they would have retained it.

Alternative has NEVER been successful as a format in New York. When "New Rock 101.9"'s 2.7 share in 2012 as a placeholder between the demise of FM News and the sale to CBS to become WFAN-FM is the most successful the format has done in the market, you can't just keep going back to the well unless something drastic happens to change its trajectory. Entercom thought that was going to happen when they launched Alt 92.3 in 2017 on the backs of number of newer artists but they were out-maneuvered by iHeart and record labels who then turned artists like Billie Eilish and Imagine Dragons into pop stars instead.

And three of my six car presets are currently 92.3 HD2, Alt 104.5 Philly, and a local College Alt station in Central Jersey so I was one rooting for the format to succeed this time around. It's just not going to happen.
 
lanceventa said:
No matter how many times you say it, it cannot happen. #1 Audacy is at the ownership cap and cannot add another FM. #2. If Alternative was successful and more importantly profitable they would have retained it.

Alternative has NEVER been successful as a format in New York. When "New Rock 101.9"'s 2.7 share in 2012 as a placeholder between the demise of FM News and the sale to CBS to become WFAN-FM is the most successful the format has done in the market, you can't just keep going back to the well unless something drastic happens to change its trajectory. Entercom thought that was going to happen when they launched Alt 92.3 in 2017 on the backs of number of newer artists but they were out-maneuvered by iHeart and record labels who then turned artists like Billie Eilish and Imagine Dragons into pop stars instead.

And three of my six car presets are currently 92.3 HD2, Alt 104.5 Philly, and a local College Alt station in Central Jersey so I was one rooting for the format to succeed this time around. It's just not going to happen.
Click to expand...
Although it wouldn't be Audacy's alternative station in this situation. 1010 WINS would simply move to 98.7 and Emmis would launch alternative on 92.3
 
lanceventa said:
Alternative has NEVER been successful as a format in New York. When "New Rock 101.9"'s 2.7 share in 2012 as a placeholder between the demise of FM News and the sale to CBS to become WFAN-FM is the most successful the format has done in the market, you can't just keep going back to the well unless something drastic happens to change its trajectory. Entercom thought that was going to happen when they launched Alt 92.3 in 2017 on the backs of number of newer artists but they were out-maneuvered by iHeart and record labels who then turned artists like Billie Eilish and Imagine Dragons into pop stars instead.
Click to expand...
Not to “well actually” but Z100’s time as a de facto Alt would have been the best ratings the format has ever had in NYC. Especially in 1994 and 1995, Z100 was basically an alt-rock station that happened to play some Eurodance, Bon Jovi, and Madonna. They had several books in the 3-4 range in those years, regularly finishing in the #4-7 range, and were #1 with teens multiple times, with a playlist that was 80% alt-rock.

Even the 80’s golds Z100 played in those days tended to reflect what Alts were playing inbetween new songs and not Z100’s past hits from that decade.

I know it was never an official flip and R&R at least kept Z100 on their CHR panel because so much alt-rock was crossing over, but if you look at what they were playing at the time they were basically an Alternative.
 
Last edited:
macattack said:
Not to “well actually” but Z100’s time as a de facto Alt would have been the best ratings the format has ever had in NYC. Especially in 1994 and 1995, Z100 was basically an alt-rock station that happened to play some Eurodance, Bon Jovi, and Madonna. They had several books in the 3-4 range in those years, regularly finishing in the #4-7 range, and were #1 with teens multiple times, with a playlist that was 80% alt-rock.

Even the 80’s golds Z100 played in those days tended to reflect what Alts were playing inbetween new songs and not Z100’s past hits from that decade.

I know it was never an official flip and R&R at least kept Z100 on their CHR panel because so much alt-rock was crossing over, but if you look at what they were playing at the time they were basically an Alternative.
Click to expand...
It didn't matter. The format was a no-effort, little-expense placeholder. The numbers it got were irrelevant.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom