Rob, during the days of Norm, Lee & Aubrey, WMPS wasn't exactly "wild rock and roll radio." For the first few years of their top 40 format, it was more like NBC-type announcers: "Elvis Presley from the WMPS Top 40, with Heartbreak Hotel. WMPS time, 9:43. WMPS temperature, 67 degrees. In one minute, a WMPS Top 40 extra, Patti Page and Cross Over the Bridge." Too long ago for me to remember (kinda like: what I had for today's late lunch) but no recollection of whether they had a jingle out of that one minute spot, or just segged direct to the song; pretty sure they didn't do any produced 'sweepers' or 'bumpers' or whatever.