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Nostalgia returns to 104.7 -- "Willie" to "Frank"

The nostalgia format returns to today at noon to 104.7.

Gotta give management credit. They saw that they were going to get devastated by COYOTE and KWNR -- and took the smart approach.

They won't get near the numbers KJUL had upon it's death (mainly due to signal) -- but they will get TONS of good press. They will look like heroes to the 55+ demographic.

Let's see .. since 06/24/05 with LITE going to JACK ... this makes ...
5 format changes -- not including Howard leaving mornings at X-Treme.
 
> The nostalgia format returns to today at noon to 104.7.
>
>
> Gotta give management credit. They saw that they were
> going to get devastated by COYOTE and KWNR -- and took the
> smart approach.
>
> They won't get near the numbers KJUL had upon it's death
> (mainly due to signal) -- but they will get TONS of good
> press. They will look like heroes to the 55+
> demographic.
>
> Let's see .. since 06/24/05 with LITE going to JACK ... this
> makes ...
> 5 format changes -- not including Howard leaving mornings at
> X-Treme.
>
As of 10:45 they are playing sounds of the ocean, storms, and the jungle. Someones alarm clock?
 
> The nostalgia format returns to today at noon to 104.7.
>
>
> Gotta give management credit. They saw that they were
> going to get devastated by COYOTE and KWNR -- and took the
> smart approach.
>
> They won't get near the numbers KJUL had upon it's death
> (mainly due to signal) -- but they will get TONS of good
> press. They will look like heroes to the 55+
> demographic.
>
> Let's see .. since 06/24/05 with LITE going to JACK ... this
> makes ...
> 5 format changes -- not including Howard leaving mornings at
> X-Treme.
>


Does anyone Know how Willie signed off? Anyone have any tapes??
 
> The nostalgia format returns to today at noon to 104.7.
>
>
> Gotta give management credit. They saw that they were
> going to get devastated by COYOTE and KWNR -- and took the
> smart approach.
>

Yes, very good move.

> They won't get near the numbers KJUL had upon it's death
> (mainly due to signal) -- but they will get TONS of good
> press. They will look like heroes to the 55+
> demographic.

To get any numbers on that signal is a miracle in itself and Standards should give them a share or two.


> Let's see .. since 06/24/05 with LITE going to JACK ... this
> makes ...
> 5 format changes -- not including Howard leaving mornings at
> X-Treme.


More format changes in the last 5 MONTHS than the previous 5 YEARS.
 
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