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November 2019 Ratings

https://ratings.****************/cgi-bin/rol.exe/arb011


WNIC did not see a big bump from Christmas in this book, but I don't know when it closed. WRIF is steady at #2, WOMC slipped very slightly to go from a tie with WRIF into third. The WCSX magic has faded somewhat with almost a full point and they drop to 4th. First time in months they haven't led. This could be where the Christmas flip is showing an impact. WMXD recovered what they lost last period and is in 5th. From 6-10 it's The Ticket with a nice gain, WKQI and WMGC were flat, WJLB sees a nice gain (was there a big urban music intro or something?) WWJ saw a big drop and WYCD saw a slight drop to #10. Christmas could be having an impact on both WWJ and WYCD. The other Christmas station, The Breeze, saw a slight drop and is in 12th. Bucking the loss WCSX saw, WLLZ saw a slight gain for 13th.


WJR saw a slight gain but is at 14th. The poor Lions showing is likely denying them higher ratings. Both the WDET and WRIF streams booked higher ratings than the Kevin Adell owned AM910. Ouch! This despite him carrying more traditional programming in some parts like the Stephen A. Smith show.


The next book will certainly reflect WNICs Christmas flip. The wildcard is how much The Breeze might peel off from WNIC.
 
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