Pew Research's 2015 State of the Media reports...
NPR Podcast downloads up 42% for 2014 over 2013
Podcast sponsorship revenue doubled.
Unique web site visitors up 35%
Terrestrial radio listenership down 04%.
http://current.org/2015/04/pew-stat...hlights-nprs-gains-in-podcasting-website-use/
NPR, at the insistence of local stations, continue to withhold Morning Edition and All Things Considered from podcasting but for how long? That's where the audience is going, especially younger demos NPR keeps wanting to attract.
NPR Podcast downloads up 42% for 2014 over 2013
Podcast sponsorship revenue doubled.
Unique web site visitors up 35%
Terrestrial radio listenership down 04%.
http://current.org/2015/04/pew-stat...hlights-nprs-gains-in-podcasting-website-use/
NPR, at the insistence of local stations, continue to withhold Morning Edition and All Things Considered from podcasting but for how long? That's where the audience is going, especially younger demos NPR keeps wanting to attract.