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NYC Arbitron Radio Ratings: December 2012

P

pjc1961

Age 6+ overall publicly released data: http://ratings.****************/cgi-bin/rol.exe/arb001

The December 2012 survey period covers Thu. 11/8/12-Wed. 12/5/12.

The next survey period will be for Holiday 2012 with the report release date being Tue. 1/22/13.
 
*Note: WNOW-FM (92.3 Now) appears at the bottom of the list since there was a typo made in their share %-age ("2,0" instead of "2.0").
Also, ignore format and owner descriptions. Unfortunately, ****************'s list is the only unencumbered, non-membership site for ratings lists - that's why it's used here.
 
pjc1961 said:
*Note: WNOW-FM (92.3 Now) appears at the bottom of the list since there was a typo made in their share %-age ("2,0" instead of "2.0").
Click to expand...

I'm sure this will get blown out of context, but I do find it funny New Rock 101.9 managed to do better in a few months with zero effort compared to where Now is falling to.
 
Due to the whole "End of the World" remarks since 12/21, all of the stations did well. WLTW's "Lite-FM" plays wall-to-wall Christmas music from late November through Christmas Day. I tuned in to WGNY's "Fox Oldies" where they're playing the same Christmas music from 12 PM Christmas Eve through 12 AM Christmas night. That is a total of 48 hours of Christmas music. WJGK's "The Fox" and WGNY's "Fox Oldies" did the same thing every year. Many of the songs that you'd hear on WLTW's "Lite-FM" except a batch of Christmas oldies thrown in like the Skyliners, Dion, the Cadillacs, the Drifters and many others. I guess they did a great job. I recorded all 48 hours of Christmas music on "Fox Oldies" the other night, and this is the way it should be.
 
thataveragejoe said:
pjc1961 said:
*Note: WNOW-FM (92.3 Now) appears at the bottom of the list since there was a typo made in their share %-age ("2,0" instead of "2.0").
Click to expand...

I'm sure this will get blown out of context, but I do find it funny New Rock 101.9 managed to do better in a few months with zero effort compared to where Now is falling to.
Click to expand...
just goes to show you that rock as well as ANY format (Country, Alternative, Dance, AAA) can survive in NYC if executed correctly.
 
thataveragejoe said:
I'm sure this will get blown out of context, but I do find it funny New Rock 101.9 managed to do better in a few months with zero effort compared to where Now is falling to.
Click to expand...

And CBS gave up the WXRK calls. Doesn't it always happen like that?
 
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