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NYC Council Speaker Says 'Shelve PPM'

F

fang39

Guest
From All Access:

NYC Council Speaker Says 'Shelve PPM'

NEW YORK CITY Council Speaker CHRISTINE QUINN and a group of her colleagues yesterday urged ARBITRON to ditch the scheduled PPM monitoring of NEW YORKERS' radio habits -- saying the method will skew results against minority-audience stations, reports THE NEW YORK POST.

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I'm curious to hear what the Radio Info pundits have to say about this?
 
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