-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
NYC Ratings September 2012
- Thread starter d21ofnj
- Start date
WABC has a 2.9 during election season.
TTalkradio1 said:
The election season began in 2008 on both talk radio and cable television so there's no new, captivating reason for people to tune in. In fact the political drumbeat may be a tune-out at this point. WABC has a 2.9 due to its schedule of tired, syndicated programming, IMHO.
B
Bob1370
Guest
Several intreresting developments here.
1)WCBS-FM isn't just a strong #2, it seems to be closing the gap and gaining on market leading WLTW. Will this make 'LTW try an early all-Santa holiday season stunt?
2)WABC's numbers remain anemic--they clearly need more local presence and more than a little variety in subject matter and personalities, like they had when they had double the cume and 50% more AQH during the 90s. Theur current direction is clearly costing them.
3)WOR is in even more serious trouble and more in need of a rejuvenating makeover--and probably will do nothing about it because they're on their way to becoming a captive outlet for Clear Channel/Premiere product, which skews to the same old targets talk has always sought.
4)WNYC-FM is finally starting to make the same move that its counterparts in other big markets have made, and moving up the ranks of the English-language talkers to pass WOR and start creeping up on WABC. It may take a while but format leadership in the market is within their grasp if their commercial competitors stay frozen. Other big market noncomms like WAMU and KQED have already become format-dominant in their respective markets. In Boston, WBUR is second only to WBZ, although given 'BZ's quality they're not so vulnerable. WNYC has the signal and the programming to accomplish the same success that KQED has, so with the right marketing push, it could happen...
1)WCBS-FM isn't just a strong #2, it seems to be closing the gap and gaining on market leading WLTW. Will this make 'LTW try an early all-Santa holiday season stunt?
2)WABC's numbers remain anemic--they clearly need more local presence and more than a little variety in subject matter and personalities, like they had when they had double the cume and 50% more AQH during the 90s. Theur current direction is clearly costing them.
3)WOR is in even more serious trouble and more in need of a rejuvenating makeover--and probably will do nothing about it because they're on their way to becoming a captive outlet for Clear Channel/Premiere product, which skews to the same old targets talk has always sought.
4)WNYC-FM is finally starting to make the same move that its counterparts in other big markets have made, and moving up the ranks of the English-language talkers to pass WOR and start creeping up on WABC. It may take a while but format leadership in the market is within their grasp if their commercial competitors stay frozen. Other big market noncomms like WAMU and KQED have already become format-dominant in their respective markets. In Boston, WBUR is second only to WBZ, although given 'BZ's quality they're not so vulnerable. WNYC has the signal and the programming to accomplish the same success that KQED has, so with the right marketing push, it could happen...
The trouble with WNYC is that every time I get on a roll listening to them, it's pledge drive time before you know it...at which point I turn them off and never seem to go back to them for months. It's not that I make a conscious decision to not listen, it's just that my habit of tuning in gets broken. It really destroys the momentum. Today, even though I can tell you how much I like some of WNYC's shows, I can't tell you when the last time was I tuned in. Also, whenever I think of NPR, the first thing I think of isn't what a great show I'm going to hear, it's that chances are I'm going to hear them begging for money. (Actually I think it's a tie between admiring the programming and expecting it to be pre-empted).
Has any research ever been made public that analyzes how much negative impact the pledge drives make, in terms of both the station's image and the long-term effect of listeners tuning out? I know public stations need to raise money but I wonder if they're not just shooting themselves in the foot, the way they do it.
Has any research ever been made public that analyzes how much negative impact the pledge drives make, in terms of both the station's image and the long-term effect of listeners tuning out? I know public stations need to raise money but I wonder if they're not just shooting themselves in the foot, the way they do it.
WCBS-AM 3.5 and WINS-AM 3.9 for September
Bob the Reason KQED-FM tends to get high ratings in the market is because its one of the few NPR Affiliate's that tend to be advertised aggressively on KQED 9(PBS Affiliate) before the next PBS show is on. In San Francisco KQED-FM and KCBS-AM 740/106.9FM are the most advertised radio stations in the market and it tends to be on their owned TV stations. But also in San Francisco the audience tends to demand for more investigative reporting and hard headlines thats why they are on the top 5 in the SF ratings.
Bob1370 said:
Bob the Reason KQED-FM tends to get high ratings in the market is because its one of the few NPR Affiliate's that tend to be advertised aggressively on KQED 9(PBS Affiliate) before the next PBS show is on. In San Francisco KQED-FM and KCBS-AM 740/106.9FM are the most advertised radio stations in the market and it tends to be on their owned TV stations. But also in San Francisco the audience tends to demand for more investigative reporting and hard headlines thats why they are on the top 5 in the SF ratings.
To get this stuff off the bat, WCBS-FM back at #2, and I've just noticed last month that WBPM is starting to play the same music than CBS-FM and rebrands itself as "The Biggest Hits of All Time". That's an interesting change, but Randy Turner, JJ Carter (aka Skywalker) and Bob Miller remains the same. Back in 2007 and during its first years, WBPM began playing a lot of dinosaur rock to make the station looked a lot like WPDH. WBPM struggled in a few Poughkeepsie ratings books during all these years as "Classic Hits 92.9", but they were just making some competition from WPDH, but when WBWZ went to a rock format back in late March, they were three stations and they were not supporting them, so back on a Labor Day Weekend, they made a change where WBPM began to play a lot of songs which is now a "Greatest Hits" station. WBPM is now competing with "Fox Oldies", because WGNY is still playing a load of 1955-63 songs which was the pre-Beatles era where CBS-FM used to play them since the station started 40 years ago back in 1972. WBPM is now playing 60's through 80's songs and "Fox Oldies" plays 50's through 70's. good for CBS-FM!
I was noticed that "ESPN Deportes" at 1050 went off to a poor start. It reached a 0.5. What a stinker where they not running a sports station in Spanish. I listened to the station since day 1. I recorded the first 30 minutes of ESPN Deportes last month when I was working at my job in New Paltz where 1050 is in the clear if they reached the Hudson Valley listening area. It is 50,000 watts like I said many times, and I also listened to it when I was walking around and grab a bite at Quick Stop, that is where I hear a Spanish sports station at 1050. It reaches Poughkeepsie, Kingston, Highland, Newburgh, Saugerties and Catskill in the daytime, but it gets crummy at night when 1050 covered a station in Canada which CHUM. "ESPN Deportes" at 1050 is a stinker. Last month, they dropped its simulcast from 98.7 which is now on the FM side to make for ESPN Deportes, a lot of ESPN Radio listeners might go to 98.7, but in Poughkeepsie which is not coming in after it reached Newburgh like I said so many times. Those of you in the HV listening area can get TuneIn and listen to ESPN Radio online. Spanish sports station that reaches the HV listening area is a no brainer, they tried it back in 2003 when WEOK and WALL tried a Spanish format known as "El Ritmo", that went nowhere and then it died back in 2005 due to poor advertising, and HV doesn't need to support a Spanish station. And now, 7 years later, it's back on. Too bad, 1050 didn't do well when they dumped "ESPN Radio" in English to go to Spanish as ESPN Deportes. That's my rant about it!
I was noticed that "ESPN Deportes" at 1050 went off to a poor start. It reached a 0.5. What a stinker where they not running a sports station in Spanish. I listened to the station since day 1. I recorded the first 30 minutes of ESPN Deportes last month when I was working at my job in New Paltz where 1050 is in the clear if they reached the Hudson Valley listening area. It is 50,000 watts like I said many times, and I also listened to it when I was walking around and grab a bite at Quick Stop, that is where I hear a Spanish sports station at 1050. It reaches Poughkeepsie, Kingston, Highland, Newburgh, Saugerties and Catskill in the daytime, but it gets crummy at night when 1050 covered a station in Canada which CHUM. "ESPN Deportes" at 1050 is a stinker. Last month, they dropped its simulcast from 98.7 which is now on the FM side to make for ESPN Deportes, a lot of ESPN Radio listeners might go to 98.7, but in Poughkeepsie which is not coming in after it reached Newburgh like I said so many times. Those of you in the HV listening area can get TuneIn and listen to ESPN Radio online. Spanish sports station that reaches the HV listening area is a no brainer, they tried it back in 2003 when WEOK and WALL tried a Spanish format known as "El Ritmo", that went nowhere and then it died back in 2005 due to poor advertising, and HV doesn't need to support a Spanish station. And now, 7 years later, it's back on. Too bad, 1050 didn't do well when they dumped "ESPN Radio" in English to go to Spanish as ESPN Deportes. That's my rant about it!
L
Lucha Libre AAA
Guest
TTalkradio1 said:
Sad.
It's not just NY. It's markets across the country. Talk seems to be dropping.
disney fanatic said:
ESPN Deportes was only on for a week of the survey period, and it debuted with a share that is at the high end of all the ESPN Deportes stations nationally.
Also consider that probably only about 15% of the market can listen to that station... meaning that among Spanish dominant and bilinguals, they got nearly a 4 share.
It's amazing that New York's two Hip-Hop stations (Power 105.1) WWPR-FM and (Hot 97) WQHT have a combined 6.8 share, and Adult R&B WBLS have only a 5.8.But yet there's a larger demo for the 25-54 then for the Hio-Hop audience.
Thanks,
Kevin L,. Sealy
Thanks,
Kevin L,. Sealy
- Status