O&A in NY

[SirRoxalot]

Opie & Anthony have had problems in Dallas & Philly. How are they doing in NYC? At one time, they were #1 in Men 18-49. Is that still the case, or has the "watered-down" OTA version slipped?

 

[Walter Graff]

Slipped? They are a disaster, have been for years. No one listens to them. They really were one of the shows that had fifteen minutes of fame and now simply have a contract because CBS is still trying to relive past glories that died a long time ago, and there aren't many old acts left that are better to fill the time, nor any new acts that have any impact.

 

[DashRiprock]

Where do they rank against other NY morning shows?

 

[junior]

there aren't many old acts left that are better to fill the time, nor any new acts that have any impact.

Walter the problem about new acts is no company is developing new acts. You used to put a jock on overnights to get some experience and then when they got better moved them into nights and then the other shifts as their talents warranted. Nowadays I can't think of any stations in this or surrounding markets that have live overnight jocks. The companies are killing their own futures by not investing money paying a live overnight jock a decent living wage to develop and be ready if and when one of the other jockes depart for whatever reason. Baseball teams cultivate players for the future to carry the team on. Radio should do the same. This may not really belong in this thread but reading what you wrote I just needed to respond. Sorry for hi-jacking your thread.

 

[Walter Graff]

Corporations aka radio stations are doing nothing from overnight acts to research, to customizing stations for markets with any personality. Terrestrial radio is dead not because of listeners but terrestrial radio is dead because of the corporations that own radio. And not all good radio acts started as overnighters including O&A, although I would not consider them good in any sense of the word.

 

[junior]

Walter I'm not saying that "All" good radio acts started out overnights. I am saying that was the most common place to begin developing an on air talent. Ask any PD from the past. I know stations need a place to develop the next wave of young air talent and I believe this is the place to do it. I don't believe terrestrial radio is dead either. Call me an optimist but I hear stations out there that still show signs of creative life. I doubt it will ever return to the days of free form play whatever you want but I do think there will come a time when to be a viable competitor in media radio will need to loosen up to continue. I also think that even the least talented consultant will have to see that.

 

[Walter Graff]

No disagreements form me. I have now officially taken on the notion that terrestrial radio is indeed dead. Not all it's own fault, but until someone invents a new way to program terrestrial radio, like the record industry, it will wallow in its own crapulence till someone figures out a new model for making money and breaks the chains of old-style radio and all it meant.

 

[NSPUNX]

I live in a suburb of Boston, Ma. I am a male 18-54 (actually im 25) Myself and every sinlge male in my age bracket that I know listens to O and A on WBCN every morning. The problem? None of us have home phones, we all have cell phones! I think the majority of 18+ suburban males do not have phones, ESPECIALLY all the college students who come here from elsewhere who from my informal survey (I used to driva taxi p/t we have a college in our town) mostly listen to O and A in the morning. I think that once the PPM comes out A LOT of people are going to be eating thier words. The problem is not O and A it is the antiquated unfair and economically biased ratings system.

Why do rap and hip hop stations rate so high? Lower income urban people usually go to college close to home and stay with thier parents who have home phones. Most lower-income urban men listen to rap and hip hop. The middle to upper income suburban males tend to move away from home for college and only have a cell phone. That is not meant to be in any way racist it is just what I know from my experience. I really believe that the whole market(s) are going to get flipped on thier heads practically when PPM comes out. I beleive rock stations are going to go way up and rap/hip hop stations are going to drop down.

 

[Radaioman]

I live in a suburb of Boston, Ma. I am a male 18-54 (actually im 25) Myself and every sinlge male in my age bracket that I know listens to O and A on WBCN every morning. The problem? None of us have home phones, we all have cell phones! I think the majority of 18+ suburban males do not have phones, ESPECIALLY all the college students who come here from elsewhere who from my informal survey (I used to driva taxi p/t we have a college in our town) mostly listen to O and A in the morning. I think that once the PPM comes out A LOT of people are going to be eating thier words. The problem is not O and A it is the antiquated unfair and economically biased ratings system.

Why do rap and hip hop stations rate so high? Lower income urban people usually go to college close to home and stay with thier parents who have home phones. Most lower-income urban men listen to rap and hip hop. The middle to upper income suburban males tend to move away from home for college and only have a cell phone. That is not meant to be in any way racist it is just what I know from my experience. I really believe that the whole market(s) are going to get flipped on thier heads practically when PPM comes out. I beleive rock stations are going to go way up and rap/hip hop stations are going to drop down.

Some of your points are good....except PPM IS out and so are the numbers they just aren't being counted yet...and O and A's numbers are not much better...sorry. I like them too...but their numbers aren't going to get a huge boost.

 

[DashRiprock]

I like the show and their regular guests, but OnA are their own worst enemies. They could do a more traditional morning show and expand their audience, but they’ve decided that it would be "hacky" or "selling out" or whatever. With that type of attitude their numbers will continue to stay flat and their show will only appeal to a select group of twisted individuals, like me.

 

[letmethinkaboutit]

O & A are irrelevant in NY. Everyone is listening to Howard on Sirius.

 

[Starscream]

O & A are irrelevant in NY. Everyone is listening to Howard on Sirius.

Please don't make this into an O&A vs. Howard spiel. This is about terrestrial radio.

That being said, I used to be an O&A P1 during their days on WNEW. Then I was a P1 on XM. But something changed. I can' t put my finger on it. When I stopped listening to Howard, I know EXACTLY when it was; when Billy and then Jackie left. But with O&A, it's something different.

Now, I've switched to Carton and Boomer in the morning, which to me, sounds a little "fresher" - more fun, more hungry. (Which amuses me, as Boomer is probably more wealthy than O&A put together - but that's besides the point)

My O&A listening has now changed to afternoons, on the drive home, like it used to be, back in the day.

One of my hopes for the merger of XM and Sirius is that Howard, does, in fact, flex a little muscle and moves O&A back to afternoons. I think the timeslot is one of the biggest reasons why the show is the way it is right now.

 

[Walter Graff]

All valid points. Time of day does affect a show even if that show is exactly the same at one time of day as it would be at another. Hey, Letterman was originally on at 10am and failed miserably.

 

[SSSKub]

No disagreements form me. I have now officially taken on the notion that terrestrial radio is indeed dead. [size=10pt]Not all it's own fault[/size], but until someone invents a new way to program terrestrial radio, like the record industry, it will wallow in its own crapulence till someone figures out a new model for making money and breaks the chains of old-style radio and all it meant.

Not it's own fault!?!?!? I couldn't disagree more... Radio is still a profitable medium, I hate how the corporations cry poverty when they, like many MANY other industries in the US, are down in there numbers... The problem is the knee jerk reactions to stock prices and the mass exodus of talant in the industry. If only companies would invest in the talent end in order to provide a unique product that iPods can't replecate... They've shot themselves in the foot by automating everything and running skeleton crews... Radio is still one of the most consumed mediums in the country, theres just nothing happening on it anymore...