Ok KRNB, what are you going to do?

[bucwhyl]

From K-Soul:

IMMEDIATE RELEASE


Radio One Inc. Dallas KSOC 94.5 K-SOUL Introduce New Show “The Back Spin” with Spinderella and A Jump Off Party with a Live Performance at the House of Blues-Dallas!


Dallas, Texas-March 9, 2009- Saturday nights are ideally known as the pinnacle of the weekend, symbolic of good times and good music and beginning on March 21, 2009, Radio One, Inc.’s, KSOC 94.5 KSOUL will capture Saturday nights nostalgic essence and re-define its current significance of good times and music with their inaugural debut of “The Back Spin” featuring Spinderella with a Jump Off Party at the House of Blues-Dallas for a live performance by Spinderella!

Beginning Saturday, March 21, 2009 from 9:00Pm to 11:00PM on KSOC 94.5 K-SOUL, Spinderella and co-host DJ Mo’Dave will revive the intensity of Saturday nights with “The Back Spin” which features classic old school hits from a span of thirty years that were the standard musical arsenal to kick off and keep a party going as well as the classic hits of Hip Hop! “The Back Spin” also consists of celebrity interviews and vignettes that will inform listeners on their favorite old and new school artists as well as entertainment happenings from coast to coast.

Immediately after the debut also on Saturday, March 21, 2009, Spinderella will perform live for the Jump Off Party at The House of Blues-Dallas located Downtown at 2200 N.Lamar beginning at 12Midnight in The Main Concert Room. Tickets are $10.00 and are available at The House of Blues-Dallas box office and Ticketmaster online at www.ticketmaster.com

Spinderella is a successful DJ, musician, producer, rapper and writer. She is best known and as the talented and sexy DJ of the Grammy award winning female trio Salt ‘N’ Pepa with hit songs such as “Push It”,” Shoop”, “Whatta Man”, “Let’s Talk About Sex” and “None of Your Business” in which she co wrote.

Since her association with the trio, Spinderella has had numerous television appearances on
David Letterman, The Tonight Show, Mad TV, Saturday Night Live and MTV. She has also appeared on the Ellen De Generes Show as a guest DJ and she continues to DJ massive corporate, celebrity and high profile events in the United States and overseas.

Saturday nights will have new promise beginning March 21, 2009 at 9:00PM to 11:00PM on KSOC 94.5 K-SOUL as they re-define how to really get a party started and at 12Midnight at The House of Blues-Dallas, 94.5 K-SOUL and Spinderella will show how… to keep it going!

For additional information by phone contact: Stephen “Red” Delasbour or Stephanie Nash in Promotions at Radio One Inc.’s KSOC 94.5 KSOUL at (972) 331.5418 or electronically at [email protected] or [email protected] or log onto www.945ksoul.com

Okay, we were just talking about this in an earlier post. K-Soul has "The Grown Folks Mix @ 6", even Michael Baisden is doing mixes on his Friday shows, now Spinderella is about to rock the house on Saturday Nights. Meanwhile, KRNB will be putting everyone to sleep with "The Quietstorm" on Friday and Saturday nights, and by the way, what's up with the old school music they're slipping in? Are they trying to go back to the dusties? Sad...

 

[tipadoe]

Honestly I think that they are going to have bring the Take it To tha House Mix back. Why did it go away in the 1st place? Was it not good enough? I think it left along with Skip Murphry because he is the one that brought it on. KRNB is ran by Ken Dowe and whatever he says goes. Once he see the ratings drop he changes automatically, no matter what Shay has to say. Thats the reason for the old school songs. He figured if K104 can play old school songs and ratings go up, then so can KRNB...By the way he doesn't like mixes, so I've heard. As you noticed in the past the Take it To the House Mix is on sometimes and off the next. First it was Steve Nice, then ThrowDown Sam, then Texas Tip, all have been taken off. Let's see what happens...

 

[jeffdfw]

What an original idea! Seems like I remember someone suggesting this for KRNB back on March 1st... Who was that insightful young man???

http://boards.radio-info.com/smf/index.php/topic,121599.0.html

 

[MikeShannon914]

Me, I'd bring back "70s Saturday Night" to K-Sock. Jim Thomas and Ben Martin rock!!

Is it just a "white thing" that I don't care about all these mix shows? Yeah, I "get" the talent aspect; yeah, it's less time the listeners has to listen to spots...but sheesh, why would I want to hear my favorite songs cut off in the middle, or jocks that talk 30-60 seconds over instrumental interludes of songs, etc? I used to listen to the mix shows on The Edge way back when, sometimes...Interesting at times, but something you just keep on in the background.

Really, I think KSOC's proposal is a silly thing to do to their core audience, which is mostly 35-54+ blacks, who are otherwise disenfranchised by having no other station to listen to. Their Oasis is gone, KKDA-AM is too militant (and even irrelevant to 35-54's,) and Jammin' Oldies and Smokin' Oldies are long gone. I've contended on this board forever now that the 35-54 black audience, particularly the professional/affluent ones, have no real station to serve them. KSOC's improving ratings over the last couple of years came by default, from the loss of the Oasis. Even KRNB got some benefit, until they dumped their Old School format to play more contemporary R&B.

Me, I'd build a format around the idea behind ABC's former "Rejoice/Musical Soul Food." Contemporary, non-preachy black gospel music with a positive attitude and done with some CLASS and RESPECT, and hell, toss in a few Sade and Anita Baker hits too. And, God forbid, maybe do some smooth jazz evening shows INSTEAD of "The Quiet Storm" or endless mixes. Oh, and I'd need someone who knows how to sell it properly---who can see that the demo's buying power extends beyond the limits of Wynnewood Village. (That's not a racial jab, that's to highlight the shortsightedness of KOAI and others who refused to understand their demo...Then again, look where they are now.)

 

[salemjedi54]

Me, I'd bring back "70s Saturday Night" to K-Sock. Jim Thomas and Ben Martin rock!!

Is it just a "white thing" that I don't care about all these mix shows? Yeah, I "get" the talent aspect; yeah, it's less time the listeners has to listen to spots...but sheesh, why would I want to hear my favorite songs cut off in the middle, or jocks that talk 30-60 seconds over instrumental interludes of songs, etc? I used to listen to the mix shows on The Edge way back when, sometimes...Interesting at times, but something you just keep on in the background.

Really, I think KSOC's proposal is a silly thing to do to their core audience, which is mostly 35-54+ blacks, who are otherwise disenfranchised by having no other station to listen to. Their Oasis is gone, KKDA-AM is too militant (and even irrelevant to 35-54's,) and Jammin' Oldies and Smokin' Oldies are long gone. I've contended on this board forever now that the 35-54 black audience, particularly the professional/affluent ones, have no real station to serve them. KSOC's improving ratings over the last couple of years came by default, from the loss of the Oasis. Even KRNB got some benefit, until they dumped their Old School format to play more contemporary R&B.

Me, I'd build a format around the idea behind ABC's former "Rejoice/Musical Soul Food." Contemporary, non-preachy black gospel music with a positive attitude and done with some CLASS and RESPECT, and hell, toss in a few Sade and Anita Baker hits too. And, God forbid, maybe do some smooth jazz evening shows INSTEAD of "The Quiet Storm" or endless mixes. Oh, and I'd need someone who knows how to sell it properly---who can see that the demo's buying power extends beyond the limits of Wynnewood Village. (That's not a racial jab, that's to highlight the shortsightedness of KOAI and others who refused to understand their demo...Then again, look where they are now.)

But KSOC is counterprogramming KRNB. Most folk want to party on Friday and Saturday nights. Old School hip hop falls right into that demo. I wish the Hip Hop Classics would be on a fm stick 24/7. It fits perfectly into the 30-40 demo.

KKDA is not milliant, they just program to their target audience. Its probably the best programmed station in D/FW. Heavy on the community.

 

[bucwhyl]

Me, I'd bring back "70s Saturday Night" to K-Sock. Jim Thomas and Ben Martin rock!!

Is it just a "white thing" that I don't care about all these mix shows? Yeah, I "get" the talent aspect; yeah, it's less time the listeners has to listen to spots...but sheesh, why would I want to hear my favorite songs cut off in the middle, or jocks that talk 30-60 seconds over instrumental interludes of songs, etc? I used to listen to the mix shows on The Edge way back when, sometimes...Interesting at times, but something you just keep on in the background.

Really, I think KSOC's proposal is a silly thing to do to their core audience, which is mostly 35-54+ blacks, who are otherwise disenfranchised by having no other station to listen to. Their Oasis is gone, KKDA-AM is too militant (and even irrelevant to 35-54's,) and Jammin' Oldies and Smokin' Oldies are long gone. I've contended on this board forever now that the 35-54 black audience, particularly the professional/affluent ones, have no real station to serve them. KSOC's improving ratings over the last couple of years came by default, from the loss of the Oasis. Even KRNB got some benefit, until they dumped their Old School format to play more contemporary R&B.

Me, I'd build a format around the idea behind ABC's former "Rejoice/Musical Soul Food." Contemporary, non-preachy black gospel music with a positive attitude and done with some CLASS and RESPECT, and hell, toss in a few Sade and Anita Baker hits too. And, God forbid, maybe do some smooth jazz evening shows INSTEAD of "The Quiet Storm" or endless mixes. Oh, and I'd need someone who knows how to sell it properly---who can see that the demo's buying power extends beyond the limits of Wynnewood Village. (That's not a racial jab, that's to highlight the shortsightedness of KOAI and others who refused to understand their demo...Then again, look where they are now.)

Mike, by far, I think I am the biggest mixshow fan. I lose interest in a radio station if they are not doing some type of mixing. My 1000+ of radio airchecks consists mostly of mixshows: 100.3 Jamz "Thunderstorm", 98.7 Kiss FM "Mastermix", 95.5 WPGC "Club 95", and many more. So to me, mixshows are a very important factor in how much interest I have in a station. You can hear the same ol' few songs in rotation anytime of the day, but a mixshow is going to break the new music and add a little flava to the regular rotation songs.