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Oldies and the jock switch. The real deal.

K

keyjock

Guest
Well gang, after doing some sniffing around and pooling resources, here's the deal. It is and was all about ratings. JJ's numbers just weren't cutting it. It wasn't personal, just simple dollars and cents. Will the addition of Karen help? Who knows, only time will tell.
So there you have it, there is no mystery or secret patronage conspiracy or the like. Just business, period.
 
> Well gang, after doing some sniffing around and pooling
> resources, here's the deal. It is and was all about ratings.
> JJ's numbers just weren't cutting it. It wasn't personal,
> just simple dollars and cents. Will the addition of Karen
> help? Who knows, only time will tell.
> So there you have it, there is no mystery or secret
> patronage conspiracy or the like. Just business, period.

Clearly I think most agree that this is a case of one good personality replacing another good personality regardless of personal preferences but barring djs who are an acquired taste because of their style,aren't we beyond the concept of the personality bearing the burden of numbers that don't cut it?

Has the station done any studies to see where those numbers are in afternoon drive in a reasonably comparable format?Forget about WZLX with its classic rock format.I see the comparable ones as Mike which has no deejays and WROR with Kevin Redding playing fish out of water and reading script.I never heard him at WAAF but am thinking he's a good jock working at WROR because full time is better than part time at a station where you would be a better fit.

I just don't see the logic of them thinking the numbers belong to JJ although I will say Karen probably has fans that will follow her regardless of format.
 
> Well gang, after doing some sniffing around and pooling
> resources, here's the deal. It is and was all about ratings.
> JJ's numbers just weren't cutting it. It wasn't personal,
> just simple dollars and cents. Will the addition of Karen
> help? Who knows, only time will tell.
> So there you have it, there is no mystery or secret
> patronage conspiracy or the like. Just business, period.
>
As long as they continue to play the same 400 songs over and over and over again,it will really not matter who is the annoucer.

1033 needs to possibly jack it up.
 
> Has the station done any studies to see where those numbers
> are in afternoon drive in a reasonably comparable
> format?Forget about WZLX with its classic rock format.I see
> the comparable ones as Mike which has no deejays and WROR
> with Kevin Redding playing fish out of water and reading
> script.I never heard him at WAAF but am thinking he's a good
> jock working at WROR because full time is better than part
> time at a station where you would be a better fit.

Actually, you know what station I think that WODS has always considered major competition (even more than WROR)? I have no inside info, but I'm guessing WMJX.

Yes, "Magic". Think about it, they both play lots of 60's/70's Motown hits, and a lot of the same 70's pop, R&B and "soft-rock" hits. Yes, "Magic" plays contemporary too, but when they're not, it's practically always something that's also on WODS's playlist.

Both stations target approximately the same age demo, Magic perhaps only slightly younger for a portion of their share, and though 'ODS may not skew as heavily female as 'MJX, they've definitely always been conscious of maintaining a high percentage of female listenership for an oldies station.

WMJX is also the only adult (non-CHR) music station in the market that has consistently topped WODS in the ratings (though not by far at the moment). WROR has always trailed the both of them (but also not by far at the moment).

WODS and WZLX are owned by the same company, so those two are designed not to be of very much competition for one another. WZLX skews much more male as well.
 
I know why!!!!!!! IT's gonna flip to Star 103.3....Fast Freddy, and Ralphie, and Lady D will all be back! Ok, I can dream, can't I?
 
>
> I just don't see the logic of them thinking the numbers
> belong to JJ although I will say Karen probably has fans
> that will follow her regardless of format.
>
You are correct in most of your thesis. I do think that some of Karen's fans may follow her, but her fans from Star (who remembers her ZOU work at this point? nobody) will be middle aged women, the burnt out disco divas who embraced Star in the first place. Will that boost ODS's numbers? I doubt it but Im sure they also got her for a decent amount less than JJ, it's always easier to negotiate with someone who is on the beach as opposed to someone who has a gig elsewhere.

Best of luck to them both but why overnights? they shoulld have at minimum put JJ on nights, they are wasting a truly great talent where he will not be heard.
 
You are probably correct about WMJX being the real competition.

By the way, JJ was on yesterday - when is he getting the axe and isn't it strange that the word is out before they let him go?

I like his voice. If that new person is the voice I'm thinking of, it is too shrill for my tastes.


>
> Actually, you know what station I think that WODS has always
> considered major competition (even more than WROR)? I have
> no inside info, but I'm guessing WMJX.
>
> Yes, "Magic". Think about it, they both play lots of
> 60's/70's Motown hits, and a lot of the same 70's pop, R&B
> and "soft-rock" hits. Yes, "Magic" plays contemporary too,
> but when they're not, it's practically always something
> that's also on WODS's playlist.
>
> Both stations target approximately the same age demo, Magic
> perhaps only slightly younger for a portion of their share,
> and though 'ODS may not skew as heavily female as 'MJX,
> they've definitely always been conscious of maintaining a
> high percentage of female listenership for an oldies
> station.
>
> WMJX is also the only adult (non-CHR) music station in the
> market that has consistently topped WODS in the ratings
> (though not by far at the moment). WROR has always trailed
> the both of them (but also not by far at the moment).
>
> WODS and WZLX are owned by the same company, so those two
> are designed not to be of very much competition for one
> another. WZLX skews much more male as well.
>
 
Turning rumors into facts, shame on you all!

There is no confirmation that that JJ is leaving WODS. Just because Karen is in his old time slot does not mean he is "getting the axe" as you say.

This is what happens when speculation turns to rumor, and then rumor is accepted as fact. It is not a fact that JJ is being let go from WODS, and it will NOT be until it is reported as so. Perhaps Scott Fybush can track this down. But until that time happens, I suggest you assume nothing!

BTW: The idea (and it's only that), that another station would take over the Star name is not far fetched, since it just recently happened in another market. That Star was more Hot AC than Dance AC, but the story was the same; a popular station with a large following, and good billing that switched to Jack...
 
Re: Turning rumors into facts, shame on you all!

> There is no confirmation that that JJ is leaving WODS. Just
> because Karen is in his old time slot does not mean he is
> "getting the axe" as you say.
>
> This is what happens when speculation turns to rumor, and
> then rumor is accepted as fact. It is not a fact that JJ is
> being let go from WODS, and it will NOT be until it is
> reported as so. Perhaps Scott Fybush can track this down.
> But until that time happens, I suggest you assume nothing!
>
> BTW: The idea (and it's only that), that another station
> would take over the Star name is not far fetched, since it
> just recently happened in another market. That Star was more
> Hot AC than Dance AC, but the story was the same; a popular
> station with a large following, and good billing that
> switched to Jack...
>
Not a rumor it is a fact that JJ is moving from afternoons to overnights and Karen Blake will replace him in afternoons.
 
JJ Wright is NOT leaving .. just moving.

No official announcement, but JJ is staying on to do overnights and other projects.

> There is no confirmation that that JJ is leaving WODS. Just
> because Karen is in his old time slot does not mean he is
> "getting the axe" as you say.
>
> This is what happens when speculation turns to rumor, and
> then rumor is accepted as fact. It is not a fact that JJ is
> being let go from WODS, and it will NOT be until it is
> reported as so. Perhaps Scott Fybush can track this down.
> But until that time happens, I suggest you assume nothing!
>
> BTW: The idea (and it's only that), that another station
> would take over the Star name is not far fetched, since it
> just recently happened in another market. That Star was more
> Hot AC than Dance AC, but the story was the same; a popular
> station with a large following, and good billing that
> switched to Jack...
>
 
Re: Turning rumors into facts, shame on you all!

That wasn't my complaint...
The flavor of this thread treats JJ like he is leaving 'ODS completely.


> >
> Not a rumor it is a fact that JJ is moving from afternoons
> to overnights and Karen Blake will replace him in
> afternoons.
>
 
Re: Not be heard?

> Best of luck to them both but why overnights? they shoulld
> have at minimum put JJ on nights, they are wasting a truly
> great talent where he will not be heard.

It always amuses me when people play the "nobody listens to overnights" card. Somebody must, because I don't see why a radio station would pay the electric bill (and JJ's salary, for that matter) to keep the station on from midnight to six.

Keep in mind that Oldies isn't getting paid to play currents in the overnights. With that, and the "nobody's listening" logic in mind, they would ostensibly have no reason to broadcast from 12 until Dale shows up, right? The Boston metro has a 12+ population of 3.8 million people. Some of those people are nurses, cabbies, convenience store workers, security guards, and others that work the third shift.

Oldies isn't dumping JJ's salary, they're keeping him on the staff. I commend them for that. Even if they don't agree with my belief that there will still be an audience to entertain after 12, he will be on the radio. A market this great deserves that.

Frish may have been using hyperbole here. He's usually on base, so that wouldn't surprise me. But I was a little surprised to see such a defeatist remark come from a follower of major-market radio.


<P ID="signature">______________
"You know what your problem is? You put the (BLEEP) on a pedestal."</P>
 
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