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oldies return

M

mud_rok

Guest
My first question would be what is the billing for

Q101?
The Zone?
Kiss?
Love FM?

A potential 16M biller with a 2.9 share is a given
that someone will jump on. Someone will be jumping
on this real soon and ALL ACCESS reports there is
a few operators in line to do just that.

Who is most likely to do it?

Let the speculation begin!
 
> There is already an oldoies station in Chicago! WFMT!
>
WFMT isn't an oldies station. They're a Classical station. WRLL is an oldies station (pre-1964).
 
> There is already an oldoies station in Chicago! WFMT!
>

The vast majority of their playlist is a lot older than WJMK ever was
 
> > There is already an oldoies station in Chicago! WFMT!
> >
> WFMT isn't an oldies station. They're a Classical station.
> WRLL is an oldies station (pre-1964).
>
There is no room on the dial for a pre-1964 station. I think that ship has sailed. I can see the drive hitting some pre-1964 songs, but not too many.
 
> > There is already an oldoies station in Chicago! WFMT!
> >
> WFMT isn't an oldies station. They're a Classical station.
> WRLL is an oldies station (pre-1964).
>
Dave73:

You have no sense of humor.
 
> My first question would be what is the billing for
>
> Q101?
> The Zone?
> Kiss?
> Love FM?
>
> A potential 16M biller with a 2.9 share is a given
> that someone will jump on. Someone will be jumping
> on this real soon and ALL ACCESS reports there is
> a few operators in line to do just that.

Per Inside Radio and BIA, the 2004 billing was $20.3 million.
 
Re: oldies return, maybe not

> A potential 16M biller with a 2.9 share is a given
> that someone will jump on.

Billing 16M with a 2.9 may happen IF all the variables that were present at JMK are present at the next (IF ANY) oldies station. Without variables like Biondi and Winston, I'm sure billing will be lower.
 
> > > There is already an oldoies station in Chicago! WFMT!
> > >
> > WFMT isn't an oldies station. They're a Classical
> station.
> > WRLL is an oldies station (pre-1964).
> >
> There is no room on the dial for a pre-1964 station. I
> think that ship has sailed. I can see the drive hitting
> some pre-1964 songs, but not too many.
>

Ben E King - Stand By Me
Brooker T & The Mgs - Green Onions

The Drive has been playing both of these, even before WJMK went Jack. They also play pre 1964 Beatles songs.
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IF (and that is a BIG if) 670 would go oldies, how would that mix with their sports commitments? Could, and, would the listeners stay thru a ball game to here Herman's Hermits?

If yes, then go for it. If no.....
 
> > There is already an oldoies station in Chicago! WFMT!
> >
> WFMT isn't an oldies station. They're a Classical station.
> WRLL is an oldies station (pre-1964).
>

Uhhh. I think that last post was called...kidding!
 
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