Re: April Fools!!??
> Rick Musselman (assuming he posted all the posts as mussels)
> made 2 recent posts: yesterday: "FYI, should be tomorrow
> around noon, guys", and last week "The Wolf is at the door
> on 04-01-06". We know the first came true - there was a
> change at noon today. It didn't say the new format would
> start today. It seems very possible the Wolf will still
> howl on April Fool's Day.
>
> The last post said 3 weeks was a long stunt. When Nassau
> took over WRDR in South Jersey they simulcast WPST in
> Trenton a couple days, then did a 4 MONTH jockless stunt as
> "The All New Country 104.9" before switching to Smooth Jazz.
> The word at that time was they were just trying to shake up
> Atlantic City's country WPUR but never meant it to be
> permanent.
>
> This is very interesting as we thought it would be. If you
> go to Radio Locator and click on the link to the website of
> Frank 107.5 WFNK, Lewiston, Maine it links to that Reading's
> Frank 107.5 page. If you go to 1075frank.com you get a
> detailed website for the Maine station. Nassau has been
> getting ready for this change for months. If this was the
> real thing, wouldn't they have prepared a full website, and
> changed the calls from WBYN? I read an article that the
> Maine station came out of the box with heavy local
> advertising, so watch for this (or not?) over the next few
> weeks. Since they already have a Frank 107.5 it was easy to
> put this station here on the air today, even for a short
> time.
>
> If they change calls to a "Frank" sounding name soon, or add
> an airstaff, or a real website, or advertise, then I'll
> agree Frank is here to stay. Otherwise we'll see if another
> change comes in 3 weeks. (If I'm wrong, just remember the
> subject of this post so I'm covered either way lol.)
>
>
> > > Then again, this could all be a stunt. I'm still haunted
>
> > at
> > > night by that post a few days back "the wolf is at the
> > door
> > > 04 01 06"

> >
> > Three weeks is a long time to stunt, though.
> >
> > Unless part of their plan is purging any listenership they
>
> > have/may gain before they start something different; in
> that
> > case, this is brilliant!

> >
>
The 4/1/06 change seems odd because of April Fool's Day falling on a Saturday. Typically, format changes don't occur on a weekend. But, who knows! I hope Frank is here to stay. Personally, I like the classic hits format.