I'm talking about signal.
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Opposition to Univision sale
- Thread starter ercjncpr
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I'm talking about signal.
Yes, their KBLA signal is better in Hawai'i than in Pomona!
Pomona is 7% black. Not a good example.
The signal is just overwhelmingly bad except in a narrow lobe headed WSW from a point just NE of downtown LA. With increasing noise levels on AM this has become a truly wretched signal.
My point is that KBLA has a dreadful signal and even with pretty good coverage of the LA HDBA (but nearly nothing else) it gets no ratings at all.
How does it's signal compare with KNTQ? A lot more Hispanics in Pomona.
KTNQ has its transmitter in Industry and does fine up to the LA eastern county line. Daytime is full market, nights it loses most of southern OC.
Pomona is not good area for Spanish language stations… mostly second and later generation that uses little or no Spanish language radio.
The only difference between Air America and this is that Air America didn't buy a chain of radio stations, let alone three oldline AM talk stations in NYC, LA and Miami, the latter being one of the more influential talk stations in that market.
The ensuing audience disruption in those three markets alone will be fascinating to watch, especially if staffers quit en masse in advance (which I can definitely see with WAQI; it is difficult not to interpret this as "they bought WAQI to flip it, ratings and legacy be darned").
The ensuing audience disruption in those three markets alone will be fascinating to watch, especially if staffers quit en masse in advance (which I can definitely see with WAQI; it is difficult not to interpret this as "they bought WAQI to flip it, ratings and legacy be darned").
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I'm a little new at this game, but isn't "cume" a type of measurement of total listener count? So if you are saying he has no cume, then he really has no..., uh, well anyways.
People have already made their judgements on Air America, and the failure was based on many things. This group is different in a number of respects, and I think it's too early to make the comparison since this group hasn't announced any on-air programming yet. Saying they're the same seems a bit prejudiced. The fact that they have a high ranking Republican as an advisor alone makes them different from Air America.
NYC has very little local programming, as it carries mostly TUDN, the Univision sports network. KTNQ is mostly brokered and paid programming, including sports which are paid for by the teams.
WADO has little audience, and KTNQ has no measured audience.
Sure. Too early to tell. Let's revisit this post in two years and see how it turned out.
They already said that they were going to take their time in finding management who will create the programming once the year-long deal with UVN expires. So they only have to be ready by late Fall 2023 for any new programming.
I think by mid-2023 we should know who will be on the management and programming staffs. That will be a good indication.
The reason why I'm cautionary is because I'm the one who tells the people who complain about EMF that there are few rules about who can buy radio stations. So EMF has come up with a business model that works for them. It doesn't always result in big ratings in the conventional sense. The fact is only a few companies are the point where the conventional metrics work for them Not everyone will play in that sandbox. So these are some new players. I want to see if they can find a space that works outside of conventional Nielsen. Because the Nielsen world is too limiting. Before we walk away and say radio is dead, maybe there are other ways to play the game.
I’m actually impressed that TelevisaUnivision managed to divest their lesser stations all at once.
It is starting to seem like you have something vested in this. I have never seen you give this amount of leeway in acknowledging that for some people, money and ratings are not the only metrics. Saul Levine comes to mind. He has his own sandbox and reasons for doing what he does too.
Not at all, and I want to be clear about this. I just want to see if there are other utilizations for radio besides corporate and religious.
iHeart has put a lot of money into BIN, and if I was going to compare this to something, I'd say BIN. But we'll see what happens.
Every day I see another post from somebody who tells me that no one listens to radio. I know quantitatively that's not true. But out of 16K radio stations, there are hundreds that have zero audience. So is there any value or usage for those stations beyond the tower land? We will find out.
Less about ratings and reach. More about getting extensions to close on his purchase.
No one is more amazed at this than me. It's been more than 6 months. He must have a "special deal."
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