Well Ordway bashing has become something of a cottage industry hereabouts, but he is really one of the better local broadcasters of our time. The success of WEEI in the mid 90s to late 00's can be largely credited to Ordway. When WEEI went all sports talk, it was a joke, Andy Moes with two non-entities, the declining days of Andelman, Ordway paired with a woman who added nothing, stepping away from sports for news on the hour -- just general sports chat all day. He moved it to an edgier kind of sports talk and and was in charge of programming when the station positioned itself for its greatest success. Yeah, they faltered but it appears that the faltering came during something that always happens in broadcasting, corporate suits get wind that some thing is working, decide it's due to their brilliance and proceed to micromanage it to an early grave. Say what you want about Ordway doing a Barnicle on Johnny Most (when Barnicle visited the legendary George Frazier in the hospital, the running joke that his desire to be The Big Columnist led him to stand on Frazer's lifeline) he is a pretty good programmer and moves a program along as well as anyone in the industry -- it appears that in his days at WITS, he learned well from Pat Whitley who is simply the best there ever was at milking an audience for quarter hours. So while the fragmentation of the sports audience may make this gig a tough one in which to make an impact, I would caution against selling Ordway short
