Re: Going Against The Grain Here
> > My guess is WUAB is left out, I thought I heard that WB
> had
> > a small % of WBNX.
>
> I'm going to buck the board's "CW" here (Conventional
> Wisdom, not CBS-Warner)... I'd be surprised if CW didn't end
> up on WUAB/43.
>
> Why?
>
> Well, there are several factors. First, and I think the
> biggest, Raycom has 6 other affiliates of either UPN or WB.
> (5 other UPNs besides 43, 1 WB.) WBNX is a single, local
> owner (Winston Broadcasting/Rev. Angley).
>
> These things tend to get done in groups. I can't see Raycom
> letting those 7 stations become non-network affiliated
> independents, either all at once or piece by piece. "The
> CW" (man, what a bad name!) is owned 50/50 by two major
> companies who would probably deal with the situation by
> making group agreements.
>
> Second, people on this thread are citing Raycom's reputation
> as a cheap operator. They may be, but they're not QUITE on
> the level of a Sinclair or NexStar. At the end of the day,
> they want a network affiliation on 43, even if they
> downplayed it for a while (calling WUAB "43 The Block",
> even). And presumably, "CW" will be a much bigger player
> than UPN and have a higher profile, so I'm sure they'd want
> to be a part of that.
>
> I just don't see WBNX getting past any of this. And the
> good Rev. may see this as the perfect time to sell out, and
> get out of that sinful general entertainment TV he's been
> running by selling it to a secular broadcaster. (BTW, as far
> as I know, The WB has no ownership stake in WBNX.)
>
> Prediction: It's CW on 43, 55 goes fully independent. I'd
> suggest NBC picking it up for Telemundo, but I don't know if
> the Spanish-language composition of the market is large
> enough at this time. (Remember, NBC is selling WCMH/4 in
> Columbus for much that same reason...the Hispanic market in
> Columbus isn't big enough for them to buy a second station
> to run Telemundo on it.)
>
> Remember, when half the board was predicting that Radio One
> would do its new urban talk format on WJMO/1490, I was
> correct in predicting WERE/1300.

>
> -OA
>
OA,
Sorry, but I just don't see it.
Over the past few years, 55 has really put forth an effort to really be a player in the market.
And as I have stated previously, 55 is picking off a good chunk of 43's syndicated fare (Fraiser, Friends, etc.) this Spring.
Just look at the weekend schedules and tell me which looks like a station programming for 2006, not 1976.
Plus, I think 55 would go all out to promote the new CW network.
Raycom would not. Because when it gets right down to it, 19 is their crown jewel, they advertise CBS programming and promotions all the time on 43, while UPN barely gets promoted on it's own station.
In other words WUAB is just a promotional tool for WOIO.
IF you were the CW would you rather be on a station that would devote every single resource to promotiing your new network, or be put on a station that treats you like an afterthought?
I stand by my prediction of "CW 55" and 43 going back to it's roots as an indie.<P ID="edit"><FONT class="small">
Edited by vjm on 01/24/06 10:28 PM.</FONT></P>