Whew. Talk about your basic clearly-defined radio markets. Clear Channel gets the first $5 million, Magic gets all the second-tier buys, and OO picks up the scraps. Ain't rocket surgery.
I need to extend a long overdue apology to The Beat. All this time I've been referring to WPFM as the "other CHR"--in deference to Eye-Land--while the obvious reality is that WEBZ is the CHR monster on The World's Most Beautiful Beaches. (And let me take this opportunity to give a special nod to cceng for somehow cranking that Mexico Beach stick to a point where the SOB knocks off all the close-in signals and full Class C rigs). Point being that the Once-Great 108 is actually the Third CHR in market #239. Great strategy.
Yeah, there are waayyyy too many radio stations in Panama City, serving waaayyy too few ears. And steering one's properties through the maze to get a fair share of the money pie is no picnic. But you've gotta give a hand to the local folks at CC/PC. It's not falling to them by default. They're doing something right. A lot of things right, in truth.
Congratulations.
I need to extend a long overdue apology to The Beat. All this time I've been referring to WPFM as the "other CHR"--in deference to Eye-Land--while the obvious reality is that WEBZ is the CHR monster on The World's Most Beautiful Beaches. (And let me take this opportunity to give a special nod to cceng for somehow cranking that Mexico Beach stick to a point where the SOB knocks off all the close-in signals and full Class C rigs). Point being that the Once-Great 108 is actually the Third CHR in market #239. Great strategy.
Yeah, there are waayyyy too many radio stations in Panama City, serving waaayyy too few ears. And steering one's properties through the maze to get a fair share of the money pie is no picnic. But you've gotta give a hand to the local folks at CC/PC. It's not falling to them by default. They're doing something right. A lot of things right, in truth.
Congratulations.