jerrbud said:
Apparently KPRC is changing to what they are calling "MOJO". It will be a male based talker. Chris Baker and some chick will be on KPRC from 2-4, they he will slide over to KTRH. On 740, after Limbaugh, Hannity will air, then Baker until 7pm. I don't know where that leaves Michael Savage. I hear he is being pushed back to early evening (after 7pm) or later.
Are you f'ing serious???? If this is true, it took Clear Channel less than 10 years to kill off 'NewsRadio 740 KTRH'. WHY WHY WHY have they turned KTRH into a conservative talker??? The best combo marketing for KTRH/KPRC during the CC era have been "Hear about it on NewsRadio 740... and talk about it on TalkRadio 950 KPRC". It's an easy mantra to follow.
And of course the CC idiots right now are having to nuke 950's midday lineup for Rush everytime there is an afternoon Astros game. Talk about screwing with your audience, you're changing the freaking lineup every week.
I have been in Chicago over the past few weeks and I don't understand for the life of me why KTRH can't do news all-day like 780 WBBM. WBBM has reporters EVERYWHERE, plus suburban bureaus. A growing market with traffic screw-ups everyday like Houston can't support an all-news, traffic and weather station from 5a-7p? Come on. Get some cajones.
I wish Salem had the guts to kill their set lineup of corporately owned shows on 1070 and go all-news from 5a-7p. They have a great 10,000 watt signal, and if KTRH isn't going to use their's, someone else should fill the void.
I'm sure someone can recap this better than me, but in the past four years Hannity has been moved from KPRC (tape delay 6p-9p) to KTRH partial live (2p-4p) to KPRC live (all 3 hours, 2p-5p) and now KTRH live (with Astros preemptions). If you're a casual listener, how can you keep up with the changes??? Also, with the '08 election coming up, will Berry be smart enough to not screw with the lineups while many casual listeners are checking out the stations for the first time?
If because of budgets you couldn't do all news on KTRH from 5a-7p, I would do the following lineup:
KTRH
5a-9a News
9a-12p Talkshow (anyone local--- no Tom Martino)
12p-1p News with Paul Harvey
1p-4p Chris Baker
4p-7p News
7p-10p Talkshow (anyone local--- in the past 20 years KTRH has only had sports shows on at night, why not have someone local [Joe Pags isn't in Houston] go a full 3 hours?)
10p-12a Dennis Miller or any other tape delayed national show
12a Coast to Coast AM
KPRC
5a-8:30a Local Talkshow 1
8:30a-11a Local Talkshow 2
11a-5p Rush & Hannity
5p-7p Mark Levin
7p-10p Michael Savage
10p-12a O'Reilly (Tape Delayed)
12a-3p Phil Hendrie